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Published Tuesday & Thursday
Lena Sanchez - Editor
Click Here To Email
Lena
928-636-9425
Tuesday February 13, 2007
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Watch For A Natural Environmental Facts Sun., Wed, Friday
with Monday's Ask Lena Health Q &
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Archives
============================
=> IN THIS ISSUE!
============================
<> Editors' Remarks
<>Motivational Thought!
<> Spotlight of the Day
<> Paid Ads Week/Month
<> Business Tip
<> Advertising Links
<> Business Coach of the Day
<> Change Your Life Information
================
EDITORS' REMARKS
================
Greetings and thank you for being an
optin subscriber.
Advertising options
The goal
of "Your Home Business Coach" ezine is to give you the
information to better help you grow your business by
learning
from those who have and are already succeeding online...
Today's
coaches are a couple of those successful people! Read, learn
and be successful!
Do what you must to be successful as
long as it's honest, something you enjoy and doesn't hurt
anyone.
Lena
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======================
MOTIVATIONAL THOUGHT
======================
"Nearly all men
can stand adversity, but if you want to test a man's
character, give him power."
~ Abraham Lincoln
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BUSINESS TIP
==========================
The Ins And Outs Of Internet And
Network Marketing
By: S. Lamsa
There used to be a day when marketing seemed simple. But
in today's day and age of internet technology this is no
longer the case. The fact of the matter is that
internet marketing is on its way up, and things are
changing regularly. And to go along with the way that
internet marketing is changing, network marketing is
also following suit. The reason that network marketing
is going in the same direction is because the internet
is dictating the way that people get in touch with one
another.
The most important thing to remember about internet
marketing is that it is quite diverse. If you think that
you know everything there is about internet marketing
you are wrong. There is so much to learn that you have
probably not even scratched the surface. In order to
make sure that you have a good internet marketing plan
in place you should take your time before you implement
any type of strategy. The majority of people who fail
with internet marketing do so because they do not have a
solid plan in place before they get started.
When it comes to network marketing the internet has also
had a positive effect. All of the social networking
sites have really made this form of marketing take off
over the past few years or so. More so today than ever
before, people can network with others online without
any hassle at all. This sure beats having to cold call
people on the phone, or meet them in person. If you are
not using the internet to help your network marketing
strategy you are missing the boat. This has proven to be
quite successful for thousands of people from one side
of the world to the next. The internet allows you to
network with anybody regardless of location, industry,
or any other variable.
As you can see there are many details that go into both
internet and network marketing. But the bottom line is
that both of these forms of marketing go together hand
in hand. Sure, you can simply use one or the other, but
if you implement both internet and network marketing
strategies you will have yourself in a good position to
be successful.
Overall, you should let these types of marketing work to
your advantage. A lot of people make the mistake of
getting set in their ways, and forgetting about new
options that are available to them. Take your time to
learn about internet and network marketing, and you may
be surprised at what it can do for your business. Who
knows, you may be able to implement a couple new plans,
and in no time at all watch your business explode
through the roof.
About The Author: Seppo Lamsa is owner of
http://SefiSuccess.com and writes on a variety of
subjects. To learn more about this topic Seppo
recommends you visit:
http://www.sefisuccess.com/
****** Proven Fact Of Marketing!******
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===========================
BUSINESS COACH OF THE DAY
===========================
Branding
No, we're not talking about identifying our
cattle with a hot iron, but using effective techniques for
letting your potential customers know who you are, and what you
do. One of the maxims of any advertising campaign is to try to
make your company a household word. Many of the major
corporations such as Budweiser and Wendy's have discovered how
to do this, and we could take a few lessons from them.
I chuckle when I see ads where the only contact is an email
address. With no other information available than what is in
their ad, they are simply wasting their time.
First, and foremost, if you are serious about doing business on
the Internet, you must have a web site. When visitors arrive
there, it should be immediately obvious as to what you actually
do. Don't forget - people visiting your site have come there
for a specific reason. If you don't make it immediately clear
what you do, they may just "click away". Any good ad will
feature what benefit the person will receive by doing business
with you. You want your "brand" to be loud and clear, and not
hidden behind a lot of "glitz".
You must have contact information. A picture of you can go a
long way to humanizing your web site. People prefer doing
business with other people, not a nameless company, without any
way of contacting them, other than a form to fill out or email.
You must have a physical address, and preferably a phone number
where someone can contact you. The more you can make your
potential clients comfortable with you, the better your odds of
getting their business.
Verbal content is king. If your copy is not good, you will not
succeed. Many web sites simply throw up a few graphics and a few
"buzzwords", and wonder why they don't get a good response.
People have taken the time to come to your site and are looking
for answers. A visitor to your web site, should leave with few,
if any unanswered questions.
You web site must immediately tell the public exactly what you
do. It should be the first thing people see if they visit your
web site. The web site -http://ListsAreUs.com
-gives a good example of this. On the first page, without having
to arrow down, you immediately know what the web site is all
about. All of their advertising, which is specific to the market
they wish to reach, carries this brand.
If you are to succeed in your online business, you must have a
brand that will not only be remembered, but reinforces what you
are trying to promote. But that is not all that must be done.
Newsletters and Ezines, specific to the market you wish to
target are an excellent way to reach potential clients. While
your ads should be brief, as people scanning a publication may
skip by your ad, it must be compelling. This is where your
brand is so important.
A web site with a minimum of information however, will normally
not obtain your goals. Face it, you got them to visit your site
with your ad, and now they are looking for answers. If they
don't find what they are looking for, the odds are they won't
come back. While your ad must be brief, here you can (and must)
tell the entire story.
Branding is critical to your business. Once you get "your"
brand to be a household name for your target market, you won't
get burned, and are well on your way down the road of ecommerce.
-----
Did you know that subscribers to Bob Osgoodby's Free Ezine the
"Tip of the Day" get a Free Ad for their Business at his Web
Site? Great Business and Computer Tips - Monday. Wednesday. And
Friday. Instructions on how to place an ad are in the
Newsletter. Subscribe at:
http://adv-marketing.com/business/subscribe2.htm
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The Editor holds no responsibility for
URL's being correct or incorrect. Ads are simply copied and pasted as
submitted with highlight for saleability added by editor... We have accepted all advertisements in good faith, but the advertisers are completely responsible for the content and accuracy of their advertisements. We do not
recommend one over another nor do we give any warranties and accept no
responsibility in regards to the ad content below. The editor and publisher suggest that you exercise due diligence!
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