Your Home Business Coach Ezine 


Lena Sanchez

Editor & Publisher

E-books To Build Your Online Business Faster

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Master Formulas Alternatives

Ten Commandments Of Health


Published Tuesday & Thursday with an occasional Monday Special!
Lena Sanchez - Editor
Click Here To Email Lena 
928-636-9425
Thursday February 19, 2004
````````````````````````````````````````````````````
Watch For A Natural Environmental Health Facts Sun., Wed, Friday with  Monday's Ask Lena Health Q & A!


This Ezine is available by subscription only. Your Home Business Coach does not make its list available to third parties. All subscribe and unsubscribe information can be found at the end of this issue. The Mission of this Ezine is to help you grow in business and in health! 


To read back editions Click Here


============================
=> IN THIS ISSUE!
============================

<> Editors' Remarks
<>Motivational Thought!
<> Win An Ad To Thousands!
<> Spotlight of the Day
<> Spotlighting a product/service/person
<> Business Tip
<> Advertising Links
<> Business Coach of the Day
<> Change Your Life Information

================
EDITORS' REMARKS
================


Greetings and a warm fuzzy day for you, we are under snow watch for the next day or so but I think someone forgot to tell mother-nature or old-man-winter as it's in the 50's and getting warmer. Of course I'm sure something very cold will appear shortly as everything is beginning to bloom and turn green in the orchard, which will mean no fruit again this year...In this mountain valley we never know what to expect?

If you have tried to place an order and had problems let me know... I found a couple more pages at www.antibiotic-alternatives.com with errors that would not let you place an order. I'm so sorry, I thought I had covered all the pages but obviously didn't... 400 pages takes time and then I'm not at all sure I have covered all of them at this moment...

Today's coaching by Jim Edwards is a bit of good advice for new entrepreneurs so don't miss it...

I hope you are enjoying the different ways you have access to the ezine. Any comments or questions feel free to ask/comment mailto:olhme@commspeed.net?subject=Quest/Comment

Do what you must to succeed today. As long as it's honest, fulfilling, doesn't cause anyone else pain or discomfort and worthwhile!

Have a wealth building day while staying healthy!
Lena

Reminder:

Don't Pass On Misinformation. to others. 
Get the real scoop first a http://hoaxbusters.ciac.org/HBHoaxCategories.html 

Does a website sound too weird to be true? 
Find out if it is Click Here



======================
MOTIVATIONAL THOUGHT
======================

"Life is a checker board, and the player opposite you is time. If you hesitate before moving, or neglect to move promptly, you will be wiped off the board by time. You are playing against a partner who will not tolerate indecision!" He goes on, "Previously you may have had a logical excuse for not forcing life to come through with whatever you asked, but that alibi is now obsolete, because you are in possession of the Master Key."
 
~ Napoleon Hill, author of "Think and Grow Rich"



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==========================
BUSINESS TIP
==========================

Internet Tip of the Week
by Bob Osgoodby


Angst

Angst is a feeling of anxiety or apprehension often accompanied
by depression, and is experienced by many newbies (those new to
the Internet) who want to go into an online business. Angst
equates to how much money you spent vs. the amount you earned.
The only thing that differs is the intensity.

Slight Angst - people who invested little or nothing and
received the same in return.  They joined AOL, and immediately
found their mailbox was overflowing with spam (junk email). They
read some of the mail and, and believing what they read, bought
into a program for $20.  They sat back and waited, and waited,
and waited and nothing happened.

Losing heart, they quit the program and dropped AOL after the
free trial period. They now send their email to Aunt Martha,
which is all they really wanted to do from the "get-go", using a
free ISP.

More Angst - these people believed many of the offers that wound
up in their mailbox, and bought into a few.  They then started
their free advertising campaign.  When that didn't pay off, they
started investing in paid advertising.  Here a banner, there a
banner, everywhere a banner, banner - they quickly learned the
reality of banner ads.  But with no long term commitment, they
folded their tents, cut their losses, and disappeared into the
night.

Real Angst - these are the tenacious ones - they failed at level
one and two, but believed the hype and invested in an online
store.  They're like the guy who rented a huge vacant brick and
mortar building, and then started to think about what he was
going to sell.  After an awful lot of work and many bucks later,
they found out that just having a store isn't the key to success
on the Internet.

So what's the scoop?  Is everyone doomed to failure?

Of course not - there are a lot of people making money on the
web.  But you have to find your "niche".  Unless you have very
"deep pockets", like anything, you have to know what you are
doing.

If your area of expertise is ornithology, why not consider a web
site for bird watchers.  With some timely articles that are
updated on a regular basis, and a store where you sell items of
interest, you just might attract a following.

Does that mean you immediately commit to a store and get a
merchant account so your customers can pay for their orders - NO.
Start your web site, and advertise it heavily.  One of the better
bets is ezines and newsletters that target the audience you wish
to reach.  Try to build a following on your website - consider
your own newsletter - doesn't have to be fancy.

If you are able to get a respectable number of visitors to your
web site, or subscribers to your newsletter, you just might have
a shot at your online store succeeding.  Remember, "Content is
King".  If you provide good content, you will have return
visitors.  Return visitors are potential future customers.

Offer freebies, run contests, have guest columnists contribute;
these all enhance your site.  But forget some of the hype you
will run across.  This does not happen overnight.  Once
established, will you make money while you sleep - you betcha.

Like any business, you will need a war chest.  How much?  If
you're going to be selling a product, you'll need an inventory.
But don't be like the person who bought into Equinox (see
http://www.mlmwatch.org/06FTC/Equinox/equinoxftc1.html)
who has $5,000 worth of junk in their garage they can't sell.
Look for a distributor who will sell in small lots.  Sure they
will charge a bit more, and you will earn a bit less, but you're
not in over your head.  If the product moves, you can then afford
to buy larger lots at a lower price.

You should then know pretty quickly if it is going to work.  If
it is positive at that point, move to your next level.  Open your
online store, get merchant status so you can accept credit cards,
and move forward.

Above all, use "due diligence" in any venture you take, and you
just might avoid the "Angst" that comes with failure.

-----

Did you know that subscribers to Bob Osgoodby's Free Ezine the
"Tip of the Day" get a Free Ad for their Business at his Web
Site? Great Business and Computer Tips - Monday thru Friday.
Instructions on how to place your ad are in the Newsletter.
Subscribe at: http://adv-marketing.com/business/subscribe2.htm

$=======================================$
SPOTLIGHTING A PERSON, SERVICE, PRODUCT
$=======================================$


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====================
ADVERTISING TIPS
====================

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===========================
BUSINESS COACH OF THE DAY
===========================

Can You Really Get Your Own Website?
 (c) Jim Edwards - All Rights reserved


Despite the fact that most of us take the Internet for
granted, it still holds a lot of mystery, even for people
who use it every day.

Plenty of people surf the web, send email, get news, check
stock information, and use instant messenger, but the
thought of putting up their own web pages leaves them
shaking with fear.

However, with all the changes online in the last few years,
putting up your own website rates easier than ever and
creating any website breaks down to 5 main elements.

** HTML Pages:

Seven or eight years ago it cost $75 an hour to get a web
designer to hand-code an html document for you to display
on the Web.

A simple website used to cost thousands of dollars.

Now, software will do it for you better, faster and for
less than the cost of dinner and movie.

In fact, Microsoft Word (the ever-popular word processing
program from Mr. Bill Gates) allows you to convert your
word processing documents to html pages automatically.

They may not be as "s~xy" as a high powered web-designer's
work, but my experience shows that the slicker pages with
all kinds of dancing and flashing "junk" don't do as well as
the sites that load fast and get to the point!

Bottom line:
After just some minimal instruction, if you can use a word
processor, you can create your own Web pages and link them
together to form an effective Web "site."


** Domain and Website Hosting:

Domain names used to cost $70 or more to register for a
year, but now you can get your own dot-com for only $8.95
per year at www.GoDaddy.com.

I personally paid more than $100 a month for basic website
hosting back in 1998, but you can get better, more full-
featured service now for less than $10 a month!

In fact, for smaller sites, you can get a domain name AND a
year's hosting at www.DotEasy.com for only $25 a year.


** FTP To Your Web Server:

File Transfer Protocol (FTP) intimidates people more
than any other part of the website building process...
probably because it *sounds* intimidating.

The word "Protocol" makes me think of some dreadful medical
procedure out of a Frankenstein movie!

Yet FTP is simply the process of transferring (uploading)
your web pages from your computer to another computer
called a Web "server."

A Web server is just a computer permanently connected to
the Internet to "serve" files to your website visitors.

That's all it is... just another computer that Web surfers
connect to in order to view your Web pages.

Go to www.SmartFTP.com for a free program that works
virtually identically to "Windows Explorer" and allows you
to just "drag and drop" html files to your Web server.


** Pay Me!

If you wanted to accept credit cards on your website five
or six years ago, it cost hundreds of dollars just to apply
and it felt like you needed a National Security clearance
to get accepted for a merchant account.

Now you can quickly, easily, and securely accept credit
card and even check payments through your website with no
monthly fees.

Check out PayPal.com, ClickBank.com, and PaySystems.com for
more information.


** Targeted Traffic:

Unless your Website exists strictly to serve family or
friends, eventually you'll need some traffic.

Hundreds of books exist to teach you how to get website
traffic from free search engines, your own affiliate sales
force, publishing articles online, and even how to quickly
get hundreds of other sites to link to you.

No matter how you choose to get traffic, remember, "All
clicks are not created equal!"

The key is to only pay for tightly targeted traffic with a
specific interest in what you sell on your website.

-- Jim Edwards is a syndicated newspaper columnist and the
co-author of an amazing new ebook that will teach you how
to use fr-e articles to quickly drive thousands of targeted
visitors to your website or affiliate links...

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Change Your Life Information Found Below!
##################################

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We have accepted all advertisements in good faith, but the advertisers are completely responsible for the content and accuracy of their advertisements. We do not give any warranties and accept no responsibility. The editor and publisher suggest that you exercise due diligence! 


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