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Published Tuesday & Thursday with an occasional Monday
Special!
Lena Sanchez - Editor
Click Here To Email
Lena
928-636-9425
Tuesday March 16, 2004
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Watch For A Natural Environmental Health Facts Sun., Wed, Friday
with Monday's Ask Lena Health Q &
A!
This Ezine is available by subscription only. Your
Home Business Coach does not make its list available to
third parties. All subscribe and unsubscribe information
can be found at the end of this issue. The
Mission of this Ezine is to help you grow in business and in health!
To read back
editions Click Here
============================
=> IN THIS ISSUE!
============================
<> Editors' Remarks
<>Motivational Thought!
<> Spotlight of the Day
<> Spotlighting a product/service/person
<> Business Tip
<> Advertising Links
<> Business Coach of the Day
<> Change Your Life Information
================
EDITORS' REMARKS
================
I will be out of the office most of today as I choose
paint colors, tile and vanity top for the new suite... If you
email or call, be patient I will get back to you as soon as
possible...
Do what you must to succeed today. As long as it's honest,
fulfilling, doesn't cause anyone else pain or discomfort and
worthwhile!
Have a wealth building day while staying healthy!
Lena
Reminder:
Don't Pass On Misinformation. to others.
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======================
MOTIVATIONAL THOUGHT
======================
"Even if you're on the right track, you'll get run over if
you
just sit there."
~Will Rogers
====================
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==========================
BUSINESS TIP
==========================
Internet Tip of the
Week
by Bob Osgoodby
A Profitable Harvest
When planting a garden, or doing a bit of landscaping, there
are
many factors which must considered. Size of plants, colors,
hardiness, and need for sunlight and water, all come into play.
If any mistakes are made along the way, the garden will not
flourish.
There are many parallels between starting a business and
planting
a garden. In fact, being in an online business is like planting
a
virtual garden. If any of the steps are overlooked, like a
poorly
designed garden, the business will not do well.
There are basically three things that those in an online
business
must do. First - you must pick your program carefully. If you
get involved with the wrong one, you will not reap the desired
harvest. Just because a program has been around a long time,
does not necessarily mean you will achieve success.
Some of the affiliate programs on the web are played out. You
should also avoid the programs that make money mainly by
garnering new recruits. At some point the new recruits will slow
down and the program will go the way of most Ponzi or pyramid
schemes.
Secondly, after planting, you have to care for your plants.
Advertising is like sunlight, water and fertilizer for your
business. A one time or sporadic ad will not get customers.
Exposure, Exposure, Exposure gets the customers. It is a common
maxim in advertising that it takes 5 to 7 exposures to an ad to
get someone to react. Your copy must also be geared toward your
target market. It must be well written, makes an offer that
gets someone's attention, and allows immediate feedback.
If you are consistent in your advertising, experiment with your
copy until you start getting responses. If your add doesn't
pull, change it - couldn't be simpler.
Let's stick with exposure for a minute. It takes a dedicated
person to place their free classified ads on an ongoing basis.
Miss a week here and there and you are committing a big mistake.
You are not being consistent.
Consistency means that you advertise in different places, and on
a regular basis. Let's face it - any advertising program must
use multiple ways to reach their audience. Search out those
publications which are geared toward your target market, and
contract with them on a "long term" basis. Many offer discounts
for ongoing ads.
When someone sees your ad in different places, they start to pay
attention. Enough exposure and they just may contact you for
further information.
Which brings us to the third step in your program. If you don't
use some type of auto-responder, you are simply not serious in
your advertising efforts. The auto-response presents the
details
to them about your offer. They not only get your response
within
minutes, but you get their E-mail address for follow-up
purposes.
You can get auto-responders from a number of places, but perhaps
the simplest is using the Eudora email client. If someone sends
an email to a specific address, or with a specific subject line,
it can automatically file it in a follow up folder and send a
canned response.
I got a check yesterday from a person I never even talked with.
She visited our web site and requested additional information,
which was sent by our auto-responder. What a great way to do
business.
The final step is the actual harvest, and you must have the
proper tools. You must have a way to immediately close the deal
and for the prospect the make payment. You can use a number of
resources including your own merchant account, online checks or
a service such as PayPal.
Advertising on the Internet has no magic. Unless it is done
properly, however the world will NOT beat a path to your door.
You must use the same techniques and procedures that you would
use in any offline advertising campaign.
Those that do will have a successful business, and like the
Virtual Garden can reap a profitable harvest.
-----
Did you know that subscribers to Bob Osgoodby's Free Ezine the
"Tip of the Day" get a Free Ad for their Business at his Web
Site? Great Business and Computer Tips - Monday thru Friday.
Instructions on how to place your ad are in the Newsletter.
Subscribe at:
http://adv-marketing.com/business/subscribe2.htm
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===========================
BUSINESS COACH OF THE DAY
===========================
How-to Change Self Doubts and Insecurities
By Lena Sanchez ©
The truth is you shut yourself out of life by feeding
yourself negativism. A trait that must be overcome and will
require work. My grandmother always told me, "If it isn't
hard it's probably not worth doing!" This comes under those
terms of HARD. There are Phases needed to be practiced by
you in order to overcome and make it a part of your everyday
thought pattern. The steps to overcoming are;
SPEAKING IT TO YOURSELF IN VERBAL BELIEF
Changing of thoughts begin with what is simply no more than
"lip service" -affirming - an idea. At this beginning stage
you are really saying no more than "I hope this idea is true
and I want to believe it". With many ideas the verbal
belief stage is even less than that: It is coming to the
place of saying, "This may be true and I am willing to
believe it." Don't stop at this belief!
Example: You say I can do _______! In the back of
your mind is the thought, No I can't but the trick is to
kick that thought out and replace it with Yes I can!
THE MENTAL ACCEPTANCE WILL FOLLOW:
Now that you have decided to admit the new belief into your
thought system phase one does no more than continue to
affirm; it is just putting your toe in the door. The next
phase is where frequent repetition comes in. You repeat the
idea over and over, perhaps aloud, perhaps silently. If you
"forget" to do the frequent repetitions. That means in truth
you have not even reached phase one with the idea in
question; YOU ARE NOT WILLING TO LET THE BELIEF IN! Back up
and start all over accepting the idea of, "I can do (you
name what you CAN DO."
THEN THE PARTIAL BELIEVING:
Next phase is to be accepted as partly true, but with many
reservations. The frequent repetition of the idea brings you
into situations were you find specific experience or
experiences that validate the truth of the idea for us. You
have an instant realization! You finally recognize the
TRUTH. Perhaps you experience a shift in belief!
Example: Whatever you have decided to do, you can only
embrace a part of the idea at this point! You must not quit
but continue on even though you are not convinced 100%.
ACCEPTANCE OF THAT BELIEF INCREASES:
Once repetition continues to occur you then can be
considered seriously true! Phase four is what I refer to as
generalization. Once you have accepted the truth of one of
the ideas in one situation, you can begin to experience it
more and more. Phase one was mental acceptance and Phase
two was mental repetition of the idea, then Phase three is
experiencing acceptance and Phase four is accepting and
repetition of the idea. You realize that if the ideas
proved to be true in one situation, then perhaps you can
apply it to other situations, and another, and so-on, Then
when further validation occurs and more experiences prove
true you are on your way to a positive attitude.
Example: You are one step closer to living the whole
belief but not quite all the way yet! Keep trudging it will
come to 100%!
TOTAL ACCEPTABLE BELIEVING: Finally really believing!
This final stage is your goal in this world. The idea that
started out as a thought concept won a more meaningful place
in your mind through frequent repetition. Then you began to
apply it in experience and gradually grew to encompass more
and more of your life. Then finally completely generalized
every aspect in your life. YOU NOW SEE THE IDEA AS
COMPLETELY TRUE. When applied to everything equally life is
a "bowl of Cherries." There will be no more difficulty in
Miracles and accepting you're the greatest person you know
and your ideas are valid!
I wish I could say that would be 100% true but it's not. You
have a lifetime of negativism to kill and it will take
several more tries to whip it into positivism! Just think
you have killed one negative idea and now it's time to go on
to another one and kill it as well, with the same actions!
It is very much like a baby learning to speak. At the
start, the sounds are incomprehensible. Baby finally chose
to take in the speech patterns around you. Baby applied
itself through frequent repetition (baby talk). Baby began
to be comfortable with talking in limited situations (around
mom and dad). Baby gradually extended talking in more and
more situations and around more people until one day as if
by magic baby is speaking in a totally comprehensible speech
and understood by you and everyone around you. It became a
part of the infant where no effort was needed to speak. It
is the very same with accepting yourself as a viable,
capable CAN DO person! But it will take A GREAT DEAL OF
EFFORT to reach the state of comfort and practice. Remember
it takes one to two years to learn to talk!
Changing thought patterns is also very much like learning
to walk. You learned to stand alone but just couldn't make
those legs go forward just yet. It took accomplishing
standing alone before taking those first steps. (This
talking to your self) Then came taking the first steps that
required a lot of effort to feel safe enough to take those
first steps just as speaking positively will be! (Think
before speaking out in the new manner.)
The trick to stop changing your behavior from negative to
positive
requires work from you and when an idea like, "I can't do
(whatever it is that flashed through your mind)" Do your
Phases
and whip your mind into submission!
Change those self-doubts and insecurities into positive
motivations!
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