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"Your Home Business Coach Ezine"
Published Tuesday & Thursday
Lena Sanchez - Editor
Click Here To Email
Lena
928-636-9425
Thursday April 13, 2006
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Watch For A Natural Environmental Facts Sun., Wed, Friday
with Monday's Ask Lena Health Q &
A!
This Ezine is available by subscription only. Your
Home Business Coach does not make its list available to
third parties. All subscribe and unsubscribe information
can be found at the end of this issue. The Mission of this
Ezine is to help you grow in business and in health!
Archives
============================
=> IN THIS ISSUE!
============================
<> Editors' Remarks
<>Motivational Thought!
<> Spotlight of the Day
<> Paid Ads Week/Month
<> Business Tip
<> Advertising Links
<> Business Coach of the Day
<> Change Your Life Information
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EDITORS' REMARKS
================
Greetings and thank you for being an
optin subscriber.
As the weeks zoom
along and business continues to thrive I want to say thank
you for being a reader and taking your life in your own
hand! It takes a lot of guts to live outside the so-called
normalcy of 9-5 jobs and buck the trends... When I gave up
that scenario eleven years ago I had no idea my dream of
helping people would grow and prosper the way it has. Sure
it was slow in the beginning but that changed as I stuck
with it through thick-n-thin and continued to help people
get healthy and prosper at the same time... Keeps me young,
healthy and busy... You need to try it if you haven't! Check
out our Library of Resources from the winners and find your niche in life!
Click Here for Business Library
Do what you must to be successful as
long as it's honest, something you enjoy and doesn't hurt
anyone.
Lena
Reminder:
Don't Pass On Misinformation. to others.
Get the real scoop first at
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Does a website sound too weird to be true?
Find out if it is
Click
Here
======================
MOTIVATIONAL THOUGHT
======================
"Where we stand is not as important as the direction in
which we are moving."
~ Oliver Wendell Holmes, Jr. (1841-1935)
====================
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SPOTLIGHT
=====================

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BUSINESS TIP
==========================
The Secret Of
Writing Persuasive Web Content
By Trish
Andrews
Writing persuasive web content covers a wonderful variety of
writing techniques. You can use different voices, humor,
inspiration, or sales copy. Every web page should have a
purpose: To familiarize, to inform, or to call the reader to
action (click to the next page, join a newsletter, buy a
product, or sign up for a mini-course.)
The writing style or technique you use for each web page
should be "in tune" with the goal of that page. And the one
key to writing persuasive web content -- and ultimately a
successful web site -- is this: Understand Your Readers.
Website owners and writers understand the purpose behind
most websites is to generate income.
It is a well-known fact that the majority of web readers are
seeking information. These readers likely do not know that
most web sites exist to make money.
Think Like Your Readers
When you understand this one aspect, then you will succeed
in writing very effective and persuasive web content. Think
like your readers, who probably have reached your site
looking for help, reinforcement, or how-to-do-something.
Great persuasive web content isn't a sales pitch. It's much
more far-reaching than that.
When a reader lands on your web page full of friendly,
useful, and legitimate content about their search term, he
or she will begin to trust and believe in you, the website
author. Keep the elements of good web writing sharp:
Familiarization, Information, and Action.
Write so your readers feel familiar with your site. Speak
directly to them. Help them know where they are on the
website with clear navigation. Establish rapport with your
readers by showing them you understand their concerns. Let
them know how and why you have the means to help them. When
your reader feels comfortable and familiar with you, they
will spend time reading about your product or service.
Write pages full of interesting, easy to read advice, facts,
and information. There is no better way to show your
credibility to your readers. Surprise them with the latest
updates and breaking news about your subject. Give them new
perspective for them to sink their teeth into.
Keep It Real... Readers Will Detect When You Don't
Your readers need to know you're legitimate ... and you
prove this to them with your knowledge and fair assessments
of your product or service. Never stop working to establish
trust with your readers.
Persuasive web content always leads to action. Make the
desired action clear and easy for your readers to respond
to. A complicated response process makes for a miserable
failure! Write pages that use understandable links and
simple buttons for readers to click.
Be honest at all times with your implications, too. If
you're retrieving their email address with the intent of
sending newsletters or product updates, say so right up
front. Never manipulate your reader in any way.
Writing great persuasive web content appeals to the reader's
intelligence and true needs. Never disrespect readers by
appealing to fears and insecurities. Too many web writers
have tried this and failed.
Remember that you serve your own interests best by serving
your reader's interests. That is the mark of a truly
legitimate web site where persuasion begins naturally and
becomes dynamic. The results you see will be remarkable!
Copyright 2006 Trish Andrews
About The
Author: Trish Andrews helps freelance writers and businesses
grow and profit through writing and search engine
optimization. To discover how to prosper from SEO web
content in your business, or to hire a writer that will make
your site come alive ... visit her website at ...
http://www.pro-technical-writing.com
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===========================
BUSINESS COACH OF THE DAY
===========================
How To Develop Your Own Personal
Mission Statement
By Dana
Goldberg
Your personal development and motivation is the key to a
successful and happy life. If you want to feel fulfilled
from day to day then you need to know what makes you tick
and how to get it. You need to be able to meet your goals
and even exceed them and with a personal mission statement
you will be that much closer to being in the position to do
so.
Even businesses are getting in on these mission statements.
They are a great way to make it known to yourself and others
just where you want to be and what your goals really are.
When you know your goal you can be constantly working
towards them. If you simply bumble through life you will not
stay on course with the same amount of steady ease. Everyone
can benefit from a mission statement and if you want to get
where you are going you will start writing your own today.
Your personal mission statement is not only about getting
what you want out of work or the people around you, it is
also about giving back to the world and your loved ones.
This mission statement will help you to find out just where
you stand in the world and help you to find out just what
you should be doing for those around you. Take your time
with this mission statement and see how you can change the
world for the better. If you know that there is more that
you could be doing for the entire world then this will help
you to realize those dreams as well.
Your personal mission statement will help you to evolve into
the person that you have always dreamed of becoming. If you
are sick and tired of being the kind of person who simply
lets things happen to them then a mission statement is for
you. You will become a person to reckon with, a powerhouse
of determination and skill. This statement is going to
change your entire life for the better and it will begin to
do so immediately. As soon as you take the step to start
writing it you are going to begin to grow and evolve in ways
that you ever thought that you could.
Start with just a simple pen and paper. Sit down and write
about the person that you are today. Do you like yourself?
Do you think that there are areas in your person that you
could improve? Write about it and how you are going to
change for the better and how you are going to do it. Focus
also on your strengths and your abilities. Write how you
want to change and in what areas of your life as well as
about the goals that you want to see yourself meet over
time. Which goals are short term ones and which are long
terms goals. Write down all of the personal tings that you
want to see happen and change in your life and you will
change from that day forward.
About The Author: D. Goldberg is webmaster of Dana's
Motivation Site . Her website offers powerful self
improvement tools and tips to accelerate your personal
development and growth and acquaintance with your higher
self.
http://www.danasmotivationsite.info
##################################
Change
Your Life Information Found Below!
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The Editor holds no responsibility for
URL's being correct or incorrect. Ads are simply copied and pasted as
submitted with highlight for emphasis added by editor... We have accepted all advertisements in good faith, but the advertisers are completely responsible for the content and accuracy of their advertisements. We do not give any warranties and accept no
responsibility. The editor and publisher suggest that you exercise due diligence!
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