Your Home Business Coach Ezine 

     

Lena Sanchez

Editor & Publisher

E-books To Build Your Online Business Faster

Turn Words Into Traffic 
The Secret to
Non-Stop, FREE 
Targeted Traffic!

7DayeBook
"How to Write and Publish your own eBook... in as little
 as 7 Days"

eBook
Secrets Exposed

How to Make MASSIVE Amounts of Money In Record Time With Your Own eBook - (Whether You Wrote It Or Not!)

Lazy Man's
 Guide

"How to Work Less... get Paid More... and have tons more Fun with your online business!"

 


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Published Tuesday & Thursday with an occasional Advertiser's Special!
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Tuesday  April 19, 2005
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This Ezine is available by subscription only. Your Home Business Coach does not make its list available to third parties. All subscribe and unsubscribe information can be found at the end of each issue. The Mission of this Ezine is to help you grow in business and in health! 


To read back editions Click Here


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=> IN THIS ISSUE!
============================

<> Editors' Remarks
<>Motivational Thought!
<> Showcase of the Day
<> Spotlighting a product/service/person
<> Business Tip
<> Business Coach of the Day
<> Change Your Life Information

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EDITORS' REMARKS
================

Thank you for subscribing and reading Your Home Business Coach!

As spring winds its way along the beauty calls, "Come play." it's very hard to not give in and go out into the beauty and simply do nothing, but that isn't my way so I sit here and grind through my goals for the week in order to meet them at the end all finished and success continuing my way... I look out the window and give myself a few minutes here and there to enjoy the beauty of the blooming trees, green grass and wild flowers that are beginning to disappear for another spring.

Do what you must to be successful as long as it's honest, something you enjoy and doesn't hurt anyone.
Lena


Reminder:

Don't Pass On Misinformation. to others. 
Get the real scoop first a http://hoaxbusters.ciac.org 

Does a website sound too weird to be true? 
Find out if it might be
Click Here



======================
MOTIVATIONAL THOUGHT
======================

Split Decision

Split keyboards for computers are intended to reduce injuries stemming from strain on the hands and wrists.  But according to a report from the department of mechanical and industrial engineering at Marquette University in Milwaukee, the split keyboard isn't the final answer to injury prevention.

As reported in the Human Factors, while the traditional computer keyboard twists the wrists by 12 degrees from the safest position, the split keyboard twists the wrists 5 degrees.

That means the split keyboard isn't the complete solution to wrist problems. What you still need are frequent breaks to rest your wrists.
         


=====================
SHOWCASE
TODAY
=====================

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==========================
BUSINESS TIP
==========================

No Magical Powers

Ad space in an ezine or on a web site, is just that - space, and the web has no magical powers. If you write a bad ad, you will not get responses.  The same ad in a print publication, such as a newspaper or magazine, would yield the same results. You can't blame the space provider, if your ad doesn't produce.

Many people have fantastic results with this type of advertising, and they all have a few things in common.  They are selling a quality product or service at a reasonable price, and have taken the time to develop a good ad. They also realize that the only purpose of the ad is to get someone to request more information. They all have a web site that gives complete details, and where they make the actual sale.

Just having a quality product or program at a reasonable price is not the only thing you need.  You must advertise it in an intelligent manner.  The ad you place is referred to as the "tease".  If this is done properly, it gets you to the next step in the sales process, and that is the "education" stage.  People want information about the product or service they are about to buy.

When people get to your web site, or ask for further information, it is because they are interested. This is the case where "more is better".  The more information you can give them, the greater the chances you have of making a sale.

A very common mistake is to confuse the "tease" with the "education stage". If the web site gives little or no information, it is in effect just another "tease". You can't expect people to buy if you do this. You must provide solid information on how they will benefit from your offer. Others mix up the "education" stage with the "tease", and try to give too much information in their ad. Neither approach will produce good results.

The final stage in this process is referred to as the "close". This is where you give the person a reason for becoming your customer.  This can take various forms, but every good ad campaign has one.

All of these elements from the "tease" to the "close" must be in place if you hope to be successful in your internet marketing. Miss anyone one of them and you will join the ranks of the "also rans".

If your ad doesn't produce, examine each of the three stages to see if it would get you to buy.  Have a disinterested person look at your sales effort.  Sometimes you might get so close to the process, you can't honestly evaluate what you're trying to accomplish.

You must of course get ad space that is reasonably targeted to your potential market.  The ad for your product or service should appear in places that your target market will likely visit. Don't forget that it might take 5 to 7 exposures to your ad before someone bites.  Don't be discouraged if immediate results are not forthcoming.

Above all, don't blame the space provider - that is simply a copout.  They did their part by making the space available and disseminating it to their subscribers - did you do yours?
 
-----

Did you know that subscribers to Bob Osgoodby's Free Ezine the "Tip of the Day" get a Free Ad for their Business at his Web
Site? Great Business and Computer Tips ? Monday. Wednesday. And Friday. Instructions on how to place an ad are in the Newsletter. Subscribe at: http://adv-marketing.com/business/subscribe2.htm


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$============================$

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===========================
BUSINESS COACH OF THE DAY
===========================

Spring Cleaning for your Computer
by BIG Mike McDaniel

At least once a year, better if you do it twice, take a few minutes to clean your computer. Inside and out.

First, make a backup of every possible data file. No need to backup programs if you have the original disks. If you downloaded programs, you should have the original download (before installation) saved on a disk or burned on a CD.

This step is here because most folks don't do backups. The day will come (so many of us know the feeling) when it all goes KaPow! and you realize how long ago or incomplete the backs were. Backups are a tough habit to build, so much time sitting in front of the monitor with a creeping blue line.

There are a number of very efficient backup programs out there that will make copies while you sleep. My personal favorite is Smart Sync Pro. You can find it at http://www.smsync.com/

On to spring cleaning
Dust can kill your computer, and with it, valuable information you thought you had backed up.

At least twice a year clean your drives with an inexpensive cleaning kit. Vacuum any dirt off your cooling fan in the back. Clean the keyboard with a new paintbrush, get the gook out from between the keys. Clean the monitor screen as per directions in the monitor book (Caution: some window cleaners can damage the surface).

While you are at it, reorganize your hard drive for greater efficiency. Run De-Frag (Start> Accessories> System Tools> Disk Defragmenter).

Search for files that haven't been modified in the last six months or year. If they're not being used, get them off your hard drive.

Put this project on a schedule and do it at the time change each year. That's April and October.

For more about your computer, get my article "10 Ways to Fight Spam" by sending a blank eMail MailTo:FightSpam@BigIdeasgroup.com


©2005 BIG Mike McDaniel, All Rights Reserved mailto:Mike@BIGIdeasGroup.com BIG Mike is a Business Consultant and Professional Speaker. His BIG Ideas Group helps small business grow with mastermind groups, seminars and training. http://BIGIdeasGroup.com Subscribe to "BIG Mike's BIG Ideas" Newsletter
MailTo:subscribe-956603364@ezinedirector.net

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Change Your Life Information Found Below!
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The Editor holds no responsibility for URL's being correct or incorrect. Ads are simply copied and pasted as submitted... We have accepted all advertisements in good faith, but the advertisers are completely responsible for the content and accuracy of their advertisements. We do not give any warranties and accept no responsibility. The editor and publisher suggest that you exercise due diligence! 
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