Your Home Business Coach Ezine 


Lena Sanchez

Editor & Publisher

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Published Tuesday & Thursday
Lena Sanchez - Editor
Click Here To Email Lena 
928-636-9425
Tuesday   June 19
, 2007

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This Ezine is available by subscription only. Your Home Business Coach does not make its list available to third parties. All subscribe and unsubscribe information can be found at the end of this issue. Our Mission is to help you grow in business and in health!  Archives



============================
=> IN THIS ISSUE!
============================

<> Editors' Remarks
<>Motivational Thought!
<> Spotlight of the Day
<> Paid Ads Week/Month
<> Business Tip
<> Advertising Links
<> Business Coach of the Day
<> Change Your Life Information

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EDITORS' REMARKS
================

Greetings and thank you for being an optin subscriber. Advertising Options Click Here

The whirlwind graduation activity of last week has me playing catchup again... Vacations are nice while happening but catching up isn't so much fun... But will require a short lived spurt of activity before settling down to the normal routine again. That's the joy of having your own home business; doing what I need to do as well as things I want to do without a boss to tell me no... Have you reached that place that you can take time when needed or wanted? If not it's not too late to start today and our coaches has bits of information to help you reach that point. Read and learn!

Do what you must to be successful as long as it's honest, something you enjoy and doesn't hurt anyone.
 
Lena


Reminder:

Don't Pass On Misinformation. to others. Get the real scoop first at hoaxbusters 

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MOTIVATIONAL THOUGHT
======================

"Don't be afraid to give your best to what seemingly are small jobs. Every time you conquer one it makes you that much stronger. If you do the little jobs well, the big ones  tend to take care of themselves."

~  Dale Carnegie

 


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SHOWCASE SPOTLIGHT
=====================
 

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PAID WEEK/MONTH SPOTLIGHTS
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==========================
BUSINESS TIP
==========================

Small Business Marketing Secrets - Use Repetition And Impact For Big Results
By Kevin Stirtz

Many business owners I have worked with have tried running ads in direct mail pieces that come out monthly or quarterly (or  something in between). Their hope is that the direct mail piece will drive them business because it reaches a large number of households.

When they tell me about their results from ads like these, I can predict almost exactly what they're going to say: "We got   decent response the first week or so but then it really died out after that." They seem disappointed in the results because  the response dropped off so fast.

Because the next mailing doesn't come out for another six to eight weeks, they suffer a roller coaster effect if this is the only marketing they are doing.

When you buy advertising, understand what you're buying and how it fits your goals and your business.
 
A big mailing every couple months will give you a big impact all at once but you'll have ups and downs in your new business flow. You can smooth out that roller coaster by adding some repetition.

Buy some low impact advertising that keeps your message out in the community all the time, day after day, week after week. This keeps your name and message in front of your potential customers on an ongoing basis. It fills the gaps that fall between your big direct mailings. Remember, with advertising you are buying exposure.

Think of it like buying a case of beer or soda. You can drink it all at once and then it's gone and you go thirsty until  ext month. Or, you drink just one can a day and you get to enjoy it all month long (well, almost all month).

With most businesses, a balanced combination of impact and repetition is the best way to meet your marketing goals.

About The Author: More customers! More revenue! More profits! That's what Kevin Stirtz helps companies create. Kevin is a business growth expert who helps people improve their companies. Get a free copy of Kevin's latest book, "Marketing for Smart People" by going to his website at: http://www.StirtzGroup.com.
 


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===========================
BUSINESS COACH OF THE DAY
===========================

THE SEVEN STEPS TO STAGNATION

You may recall that for centuries people believed Aristotle was right when he said that the heavier an object, the faster it would fall to earth. The philosopher was regarded as one of the greatest thinkers of all time, and so it follows that he MUST be right!

But nearly 2,000 years after Aristotle's death someone actually tested the theory. In 1589 Galileo Galilei summoned learned professors to the base of the Leaning Tower of  Pisa. He pushed two weights from the top of the tower -- one light and one heavy. They landed at the same instant. But the power of belief was so strong that the  professors denied their eyesight! They continued to teach that Aristotle was correct.

Galileo and others also tried to convince the educators of his day that the earth revolves around the sun. But they would not believe anything so radical and eventually forced him to recant his support of the Copernican theory. He lived the last years of his life under house arrest.

Erwin M. Soukup compiled a list he calls "The Seven Steps to Stagnation." You have no doubt heard these statements before. Most of us have said them! They are:

1. We've never done it that way before.
2. We're not ready for that.
3. We are doing all right without trying that.
4. We tried it once before.
5. We don't have money for that.
6. That's not our job.
7. Something like that can't work.

There is tremendous power in belief. Our beliefs shape our future; what we believe to be true quite literally becomes true for us!

And there is a bold and exciting tomorrow awaiting anyone with the courage to believe something new CAN HAPPEN -- things CAN BE DIFFERENT! Your life -- your organization -- can be stagnant or things can change. Tomorrow can look very different than today for those who believe.

Will you stagnate or will you believe in tomorrow?
__________

Steve Goodier Publisher@LifeSupportSystem.com is a professional speaker, consultant and author of numerous books. Visit his site for more information, or to sign up for his FREE newsletter of Life, Love and Laughter at
http://LifeSupportSystem.com.

 


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Change Your Life Information Found Below!
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The Editor holds no responsibility for URL's being correct or incorrect. Ads are simply copied and pasted as submitted with highlight for saleability added by editor... We have accepted all advertisements in good faith, but the advertisers are completely responsible for the content and accuracy of their advertisements. We do not recommend one over another nor do we give any warranties and we accept no responsibility in regards to the ad content below. The editor and publisher suggest that you exercise due diligence! 
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