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"Your Home Business Coaching Ezine"
Published Tuesday & Thursday
Lena Sanchez - Editor
Click Here To Email
Lena
928-636-9425
Thursday July 13, 2006
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Watch For A Natural Environmental Facts Sun., Wed, Friday
with Monday's Ask Lena Health Q &
A!
This Ezine is available by subscription only. Your
Home Business Coach does not make its list available to
third parties. All subscribe and unsubscribe information
can be found at the end of this issue. The Mission of this
Ezine is to help you grow in business and in health!
Archives
============================
=> IN THIS ISSUE!
============================
<> Editors' Remarks
<>Motivational Thought!
<> Spotlight of the Day
<> Paid Ads Week/Month
<> Business Tip
<> Advertising Links
<> Business Coach of the Day
<> Change Your Life Information
================
EDITORS' REMARKS
================
Greetings and thank you for being an
optin subscriber.
You might think
that Today's Coach would
have been more appropriate published July 4th but with so
much going on that day I don't
think it would have received the thought that it deserves...At first read
"Are Your Ready For A Surprise" might not seem like
coaching for a business but think on it and look at your
life and you will most definitely see that it really is!
I try to give you the things you need in all departments and
this one is in the mental dept. enjoy!
Do what you must to be successful as
long as it's honest, something you enjoy and doesn't hurt
anyone.
Lena
Reminder:
Don't Pass On Misinformation. to others.
Get the real scoop first at
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Does a website sound too weird to be true?
Find out if it is
Click
Here
======================
MOTIVATIONAL THOUGHT
======================
"Optimists
are right. So are pessimists. It's up to you to choose which
you will be."
~ Harvey Mackay, Businessman and Author
====================
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BUSINESS TIP
==========================
6 Surefire Ways
To Squeeze Maximum Sales From Your Website
©
Jim Edwards - All Rights reserved
http://www.thenetreporter.com
I would venture to say that not a single website in the
world has reached its peak of effectiveness or earnings
potential.
No matter the circumstances, every site can "better its
best."
If a "magic" formula for website success existed, you'd see
the big boys like Google and Yahoo using it.
Since no formula exists, they constantly test and tweak for
new ways to squeeze more money from their sites, and you
should too.
If you operate a website and want to squeeze maximum revenue
from it, the following 6 tips will kick-start your efforts.
#1 - Test Headlines
Just like a newspaper headline, the headline on your website
represents the single most powerful factor in grabbing a
reader's eye and pulling them into your site.
Most websites do not have a headline or, if they do, it's
limp, wimpy, and carries zero "punch."
Every website should carry a compelling headline to let
visitors know exactly what they should expect to get from
the site.
I've personally seen one headline outperform another by 400%
on the exact same website.
#2 - Offer Payment Plan
Why do you think pitchmen on TV offer "3-easy payments" of
only $19.95 on a $60 product?
Because the technique works for increasing sales!
Often, people either don't want to or can't come up with the
payment all at once, but can pay over time.
If you sell a product priced at $100 or more, try breaking
the price up into smaller payments to increase sales.
#3 - Test Guarantee Period
Like it or not, people don't always trust promises on your
website to live up to the realities of your product.
To remove risk for the customer, you should offer a refund
or money-back guarantee (not offering one will, in most
cases, kill your conversion rate).
However, it's been said by "experts" that the longer the
guarantee period, the lower the refund rate.
My experience does not support that advice. I suggest you
test various refund periods to see which nets you the most
sales balanced against the least refunds.
#4 - Test Audio Instructions
One of the best ways to increase sales is to include an
audio button on your site that tells people exactly what to
do in order to buy or subscribe.
Telling people in no uncertain terms to "Enter your name and
primary email address in the box and click the button" has
proven one of the most effective means of getting website
visitors to take the actions you want.
#5 - Follow Up
Most online businesses totally blow it when it comes to
follow-up, especially with existing customers.
Follow up with your customers at least once or twice a month
and it will amaze you how easily you can make "back-end" and
repeat sales.
Industry news, tips-and-tricks, and helpful hints combined
with a low-key, specific offer for another product or
service makes an excellent follow-up formula for both
prospects and existing customers.
#6 - Start a Blog
A blog makes it extremely easy to keep your customers and
prospects updated, as well as providing a dynamic means for
new people to find you through the search engines and blog
directories.
Blogger.com allows you to start a blog even if you don't
operate a website, and WordPress.org makes it easy to add a
blog to your existing website.
--
Jim Edwards is a syndicated newspaper columnist and the
co-author of an amazing new ebook that will teach you how to
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===========================
BUSINESS COACH OF THE DAY
===========================
ARE YOU READY TO BE SURPRISED?
Are you ready
to be surprised? Life is full of surprises - to those who
are aware.
History records amazing coincidences in the lives of two of
America's founders - Thomas Jefferson and John Quincy Adams.
You are aware that Jefferson labored for two weeks writing
the Declaration of Independence. He showed his drafts to
Adams and Benjamin Franklin, who edited it, honed
Jefferson's ideas and refined the document. When it was
finally finished, he brought it before the Continental
Congress for approval. And America remembers her birth date,
of course, as July 4, 1776.
Jefferson and Adams spent the next 50 years debating ideas
about how this new nation should govern itself and what it
should eventually become. Their administrations argued
philosophies and legislation. Sometimes the two men were
contentious, but later in life they seemed to develop more
of an appreciation for each other. Though they lived far
apart, they kept up through correspondence.
Surprisingly (and coincidentally), they both died the same
day! Adams is said to have uttered, just before he died,
"Jefferson still lives." He couldn't have known that Thomas
Jefferson was also drawing his last breath.
Do you know what that day was? July 4 - Independence Day. Do
you know what year? It was 1926, exactly 50 years from the
signing of the Declaration of Independence. And the
coincidences don't end there.
Couriers were dispatched with the news of the great men's
deaths. From Braintree, the messenger with news about Adams
traveled south. Jefferson's messenger came north from
Virginia. Do you know where they met? In
Philadelphia...under the shadow of the great hall where both
men's lives were so dramatically shaped, and where they
labored to give birth to a nation.
Coincidence? Perhaps. But historians of the day often
attributed these coincidences to providence - as a good omen
for a new nation.
Our lives are full of surprises and amazing coincidences.
Someone said, "Coincidence is God's way of remaining
anonymous." It's a beautiful way of making sense of the
inexplicable.
But whether or not you see the hand of providence in
coincidence, life teems with the remarkable. Learn to notice
what others do not see, and you'll never ceased to be
amazed!
__________
Steve Goodier
Publisher@LifeSupportSystem.com is a professional
speaker, consultant and author of numerous books. Visit his
site for more information, or to sign up for his FREE
newsletter of Life, Love and Laughter at
http://LifeSupportSystem.com.
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