Your Home Business Coach Ezine 


Lena Sanchez

Editor & Publisher

E-books To Build Your Online Business Faster

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Published Tuesday & Thursday
Lena Sanchez - Editor
Click Here To Email Lena 
928-636-9425
Tuesday  August 14
, 2007

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Free Information on building a home business with mentors that have already been there and is doing it...
Watch For A Natural Environmental Facts Health edition on Sun., Wed, Friday with alternatives to traditional medicine and pros and cons for traditional and natural... Then comes Monday's Ask Lena Health Q & A! Answering questions presented by subscribers with natural healthy alternatives.


Your Home Business Coach Ezine is available by subscription only. We do not make its subscriber list available to third parties. All subscribe and unsubscribe information can be found at the end of this issue. Our Mission is to help you grow in Home Business and give you Healthy Alternatives! Without health your business cannot grow!  Archives



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=> IN THIS ISSUE!
============================

<> Editors' Remarks
<> Motivational Thought!
<> Spotlight of the Day
<> Paid Ads Week/Month
<> Business Tip
<> Advertising Links
<> Business Coach of the Day
<> Change Your Life Information

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EDITORS' REMARKS
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Greetings and thank you for being an optin subscriber. Advertising Options Click Here

We are again breaking heat records. This year has had an abundance of recording breaking hot days and again not enough rain to say we've had rain. Business is sometimes like that. Days when keeping up with sales requires all the time and then days when no sales happen. How to overcome that? Easier than overcoming mother nature that's for sure! Marketing and following honest business practices. Of course first you have to  have something that will sell and that may take some time to ascertain. We have coaches that will help you find that product(s) and give you insight into marketing said product(s). Glean and enjoy life!

Do what you must to be successful as long as it's honest, something you enjoy and doesn't hurt anyone.
 
Lena


Reminder:

Don't Pass On Misinformation. to others. Find out if it's real first at hoaxbusters 

Does a website sound too weird to be true? 
Find out if it is Click Here


======================
MOTIVATIONAL THOUGHT
======================

"Deciding to commit yourself to long-term results rather than short term fixes is as important as any decision you'll make in your lifetime."
                      
~ Anthony Robbins, speaker and author


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SHOWCASE SPOTLIGHT
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BUSINESS TIP
==========================

Marketing Your Online Business On A Budget
By Laurie J. Raphael


Internet marketing may seem scary because marketing can be a large, expensive job, but creativity and dedication to the internet marketing process make internet marketing a breeze.

Many of the initial concerns about internet marketing have to do with people's fears of high internet marketing costs. However, internet marketing can be done very inexpensively.

One excellent tool for internet marketing is the internet marketing email list. It is important that people sign themselves up for this internet marketing, or else your internet marketing ideas could be identified as spam. It really helps to do as much research as possible with internet marketing before you get too involved in internet marketing.

Another cheap way for internet marketing to succeed is by looking for places online where you can post internet marketing advertisements for free. Many online classified ads do allow this internet marketing to take place. It is also important to note that not all online sites are suited for internet marketing, and the internet marketing needs to respect the website and not post any internet marketing that is not accepted and approved by the site. To avoid getting into internet marketing legal troubles, or being disliked by internet marketing targets, do your homework before posting any internet marketing information on any website.

One other inexpensive way to employ internet marketing is by starting a message board for the sole purpose of bringing people back to your site. This is an excellent tool for internet marketing. There are many other ways to expand this type of internet marketing such as internet marketing blogs, internet marketing podcasts, etc. Finding ways to bring traffic back to your site is as important to internet marketing as finding ways to get them there.

Internet marketing can be a challenge at times, but using your creativity for internet marketing will make your internet marketing stand out from among the internet marketing crowd.

About The Author: Laurie Raphael operates a website promoting multiple streams of residual income. For online success, visit her site at: http://www.ProcessToSucceed.com For free marketing products, visit: http://www.laurieraphaelgiveaway.com Get your FREE newsletter with hundreds of Internet home business tips and tricks at: processtosucceed@getresponse.com


 


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BUSINESS COACH OF THE DAY
===========================

A Rude Awakening

Ah - the first time entrepreneur - with a brand new computer and the world as their customer base, they sally forth with their new business. They throw together a "crummy" ad, and then blame the vehicle they use to advertise it in, when it doesn't work. They then get involved with an affiliate program or two, and use the "old and tired" ad copy provided by the company, which doesn't work either.

Like the early immigrants to the U.S., expecting to see the roads paved with gold bricks, they faced a rude awakening. So, facing rejection from all corners, they decide to throw in the towel and use the computer to play games, send jokes to their friends and communicate with "Aunt Emma," which is all they really intended to do from the start.  Are they making a mistake? Probably not, as the Internet is not a "fast road to riches," as many would have you believe.

On the flip side of that coin however, there are an awful lot of people making a good living on the Internet. But they would probably be successful in any business, online or offline. Does this group have any special knowledge or characteristics - you "betcha."

Identifying your target market is one of the things you should have learned in Marketing 101, no matter what school you attended. Many of us attended the "School of Hard Knocks", and if you don't learn it there, you probably never will be successful in your marketing efforts.

Now let's think a little. Would it pay you to advertise sporting goods to people in a nursing home? How about advertising a local fence installation company on National TV?

Why is the answer to both of the above no? Simple - their ads don't match their target market. Your target market should consist of people who not only need your product or service, but also have the ability to pay for it.

While you may not have detailed demographic information available to you, there are some things you can do to sharpen the focus a bit. If you were selling a health product geared toward older people, you can automatically rule out the "kiddie sites" or ones that appeal to a young crowd such as the sites where you download free music.

Web Sites or Newsletters that specialize in humor are normally a "no-no" as the grind of getting two or three jokes out a day, will guarantee that they will publish some that will offend somebody. It is also one of the least targeted. Don't get me wrong here. Humor has its place as long as it is in good taste, is not offensive, and is part of a publication that reaches a specific group.

So, using some common sense, you identify either some web sites where you can place an ad, or Newsletters that appears to cater to your potential client base. Newsletters are a good choice. If a newsletter has been around for awhile, and has a decent number of subscribers, they are doing something right. If your ad is not pulling, odds are either you are in the wrong target market, or have a crummy ad.

The first mistake someone might make is confusing subscribers with potential customers. One newsletter with 500,000 subscribers may produce minimal results, while another with only a few thousand or so, may produce a lot. Here is where you have to determine if the newsletter you are considering is reaching your target market.

If it is reaching your target market, and you have a decent product or service, which is affordable to those you are trying to reach, you will do business. You can then write to Aunt Emma in your spare time.

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Did you know that subscribers to Bob Osgoodby's Free Ezine the "Tip of the Day" get a Free Ad for their Business at his Web Site? Great Business and Computer Tips - Monday. Wednesday. And Friday. Instructions on how to place an ad are in the Newsletter. Subscribe at:
http://adv-marketing.com/business/subscribe2.htm


 


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Change Your Life Information Found Below!
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The Editor holds no responsibility for URL's being correct or incorrect. Ads are simply copied and pasted as submitted with highlight for saleability added by editor... We have accepted all advertisements in good faith, but the advertisers are completely responsible for the content and accuracy of their advertisements. We do not recommend one over another nor do we give any warranties and we accept no responsibility in regards to the ad content below. Since the editor nor publisher is not associated with the following advertisers we suggest that you exercise due diligence! 
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