Your Home Business Coach Ezine 


Lena Sanchez

Editor & Publisher

E-books To Build Your Online Business Faster

Turn Words Into Traffic 
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"How to Work Less... get Paid More... and have tons more Fun with your online business!"


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Published Tuesday & Thursday
Lena Sanchez - Editor
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928-636-9425
Thursday  August 23
, 2007

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Free Information on building a home business with mentors that have already been there and is doing it...
Watch For A Natural Environmental Facts Health edition on Sun., Wed, Friday with alternatives to traditional medicine and pros and cons for traditional and natural... Then comes Monday's Ask Lena Health Q & A! Answering questions presented by subscribers with natural healthy alternatives.


Your Home Business Coach Ezine is available by subscription only. We do not make its subscriber list available to third parties. All subscribe and unsubscribe information can be found at the end of this issue. Our Mission is to help you grow your Home Business and educate you to Healthy Alternative lifestyle and treating! Without health your business cannot grow!  Archives



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=> IN THIS ISSUE!
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<> Editors' Remarks
<> Motivational Thought!
<> Spotlight of the Day
<> Paid Ads Week/Month
<> Business Tip
<> Advertising Links
<> Business Coach of the Day
<> Change Your Life Information

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EDITORS' REMARKS
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Greetings and thank you for being an optin subscriber. Advertising Options Click Here

Marketing techniques vary from product/service to product/service, but for the most part if it's online a general standard works and our coaches have outlined some of those today. Glean, use and prosper!
Do what you must to be successful as long as it's honest, something you enjoy and doesn't hurt anyone.
 
Lena


Reminder:

Don't Pass On Misinformation. to others. Find out if it's real first at hoaxbusters 

Does a website sound too weird to be true? 
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MOTIVATIONAL THOUGHT
======================

 Become an Expert

The quickest and easiest way to start making lots of sales is to become a known expert.  Life gets a lot easier when many people know your name and trust you as somebody who knows a lot about a topic or can find info on a topic. 

~ Dr. Kevin Nunley"


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SHOWCASE SPOTLIGHT
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BUSINESS TIP
==========================

How To Make Sure You Always People Lining Up To Give You Money
By Gary Ruplinger


The lifeblood of any online business (and offline for that matter) is its customers. If you don't have people willing to give you money, you're not going to be in business very long.  Which is why you should be taking daily action to make sure that you're getting new customers to your site.

I actually got this idea from the great copywriter Dan Kennedy, and this has probably been one of the most powerful ideas I've ever implemented in my business.

While it's easy to automate tasks like running pay per click that will keep bringing new people to your site, it's important that you actually take the time to take one action everyday that will continue to bring in new customers.

The reason you need to do this everyday, even if you've got more customers than you can handle, is that if you don't do it everyday, it won't become a habit. If it doesn't become a habit, eventually things will slow down, and then you'll need to go into crisis mode to get a new windfall of customers.  Then you'll stop trying to get more customers in because you have a lot again, and the viscous cycle will complete.

Here are a few ideas for actions that you can take everyday that will ensure you're attracting new clients:

Article Writing

This is one of my favorite ways for getting my name and services in front of people. I simply write at least one new article everyday and submit it to the article directories. As a way of saying thanks for the content for their site, the articles give me the opportunity to give a little plug for my services and a link back to my site.

Reply To Inquiries

Do you have questions from people who potentially want to give you money? If so, reply to them.

Think Of New Keywords For PPC Ads

If you run pay per click campaigns, like Adwords, then you could brainstorm new keywords for your campaigns. Try seeing if you can come up with 10 or 20 new phrases for your ads.

Make Videos

This is another way to get your face, personality, and services in front of potential clients. Record videos on topics related to whatever niche you're in and upload them to sites like Youtube and Metacafe (I'm starting to become a bigger fan of Metacafe everyday - try it out). 

Don't like any of these ideas? Then come up with something that's appropriate for your business.

Just remember that having a waiting list for your services means is a whole lot better than struggling to find customers.

About The Author: Gary Ruplinger is a marketing expert who provides a series of marketing lessons at http://www.marketingeffects.com/ Does your website need traffic? If so, then be sure to check out these traffic generation lessons at http://www.ultimatetrafficblueprint.com/blog/
 


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BUSINESS COACH OF THE DAY
===========================

Three Article Writing Tips That Can Explode Your Readership And Traffic.
By Kanaga Siva

Thousands of articles are being churned out everyday but how many of these are ever read. If your articles are not going to be read then you are not going to reap the benefits of writing your articles.

Webmasters and others visit article directories, article banks and article announcement sites mainly for two reasons. Firstly to read articles written by experts to learn from them about business strategies, article writing tips and other useful Tips and Ideas so that can adopt and implement them. Secondly to obtain useful topic related good content for their websites.

Why should the reader choose to read your article in preference to several others?

It is here that these three article writing tips if properly implemented, will have a tremendous impact on the reader and compel him to read your article.

Title:

Visitors to article directories have numerous articles to choose from. They will scroll down, stop and click on the title that grabs their attention. Grabbing the visitors' attention should be your main goal. If you miss out on this then you have missed your opportunity. It must now be obvious that the Key to open the door to your article is your Title.

Much time and thought should be spent in constructing a Striking, Powerful and Compelling Title that will grab the reader's attention, stop his scrolling and compel him to click on the link and see how good and useful the article is.

If you succeed in this then you have set the ball rolling. It is very important that the title should never be misleading. The principle to follow should be "Be smart but don't mislead." A few misleading titles from you and soon you will be dumped by the readers.

Introduction:

The reader will next want to have a quick glimpse at your introductory passage.

Many authors do not place sufficient emphasis on this aspect. Their perception is that if the article is of quality and educative, people are bound to read them. This is true  in the case of articles written by outstanding authors and experts and if their name are displayed alongside. Again how will a newbie ever recognize the names? Hence an impressive paragraph is important. The reader should with the help of these few sentences get a quick glimpse and visualize the quality and what this whole article is about. Here too the author should give a true picture of what is in store for the reader. The introduction should never mislead the reader.

Resource Box:

Having read the article and if the reader is captivated by the content and your expertise, his natural tendency will be to know more about you, your products and possibly read more articles written by you.

To begin with he will go to the Resource Box and gather more information about you. The resource box should display your name, a brief glimpse of your profession or expertise that can attract him and the URL of your website. How well you display your resource box will impress the reader further to click on your URL to visit your website. The main objective of writing articles and attracting maximum readership is to lead the reader to visit your website and promote your business.

Conclusion:

Writing articles with proper keyword placement, optimizing for the search engines and submitting them to article directories is one thing but getting the audience to read the articles is a different kettle of fish altogether. You have got to grab him and get him to read your article. The rest will follow. Successful implementation of these three article writing tips will result in an explosion in your article readership statistics, visitors to your website and increased sales.

About The Author: Copyright - 2007 Kanaga Siva. Kanaga Siva is an experienced Author and Marketer. Welcome to visit his Website and Affiliate Marketing Blog for an Affiliate Marketing experience that can help you make money from home. http://www.business-fromhome.com
http://business-fromhome.blogspot.com


 


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