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Published Tuesday & Thursday
Lena Sanchez - Editor
Click Here To Email
Lena
928-636-9425
Tuesday September 4, 2007
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Free Information on building a home business with mentors
that have already been there and is doing it...Since I tend
to have a longer newsletter I'm told this is an ezine, so
call it what you will; newsletter or ezine?
Watch For A Natural Environmental Facts
Health edition on Sun., Wed, Friday
with alternatives to traditional medicine and pros and cons
for traditional and natural... Then comes Monday's Ask Lena Health Q &
A! Answering questions presented by subscribers with
natural healthy alternatives.
Your Home Business Coach Ezine is available by subscription only. We
do not make its subscriber list available to
third parties. All subscribe and unsubscribe information
can be found at the end of this issue. Our Mission is to help you grow
your Home
Business and educate you to Healthy Alternative lifestyle
and treating! Without health
your business cannot grow!
Archives
============================
=> IN THIS ISSUE!
============================
<> Editors' Remarks
<> Motivational Thought!
<> Spotlight of the Day
<> Paid Ads Week/Month
<> Business Tip
<> Advertising Links
<> Business Coach of the Day
<> Change Your Life Information
================
EDITORS' REMARKS
================
Greetings and thank you for being an
optin subscriber.
Advertising Options Click Here
As I
work to get back to a normal life after my computer suddenly
crashed and had family here for the 3-day holiday weekend so I find
myself desperately wanting to get into a routine that I know
will escape me for days to come. Yet I strive to get there and hope
you will bear with me as the ezines will be erratic and emails
will take longer to answer. Sadly there will be one or two email
questions and requests that were lost in my computer crash and
will never be answered so if you are one of those please resend
your question, remarks, or request. I shall be backing up with
each change from this time on so that doesn't happen again... Thank goodness for
Tolerance StressX master formulas calming herbs or who knows
what this 70 year-old body might do?
Even though I am not striving to be a millionaire - it just
doesn't hold interest for me this late in my life - I know some readers are and I
thought passing on some interesting info on being mentally
capable of becoming one might help
reach that goal. Glean and do to get where you want to go.
Do what you must to be successful as
long as it's honest, something you enjoy and doesn't hurt
anyone.
Lena
Reminder:
Don't Pass On Misinformation. to others. Find
out if it's real first at
hoaxbusters
Does a website sound too weird to be true?
Find out if it is
Click
Here
======================
MOTIVATIONAL THOUGHT
======================
"It
is not the critic who counts, not the man who points out
where the strong man stumbled, or where the doer of deeds
could have done better. The credit belongs to the man who
is actually in the arena; whose face is marred by dust and
sweat and blood; who strives valiantly; who errs and comes
up short again and again; who knows the great enthusiasms,
the great devotions and spends himself in a worthy cause;
who at best, knows in the end of the triumph of high
achievement, and who, at worst, if he fails, at least fails
while daring greatly; so that his place shall never be with
those cold and timid souls who know neither victory or
defeat."
~Theodore Roosevelt
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BUSINESS TIP
==========================
Five Ways To Make Your Email Marketing
Copy More Consistent
By Jennifer Perez
As an email marketer, you want your recipients to open
your emails and immediately know that they came from
you. Building this familiarity through your email copy
truly encourages customer loyalty. But it also requires
planning. You should use the same style and "voice" for
every single campaign.
To keep your email marketing copy the same every time,
follow these suggestions:
* Build your own style guide
Think of a style guide as a sort of reference book and
bible for your email marketing campaign copy. When you
struggle over whether to use "percent" or "%", you can
pop open this guide (or word file) and see exactly what
you chose to be your ongoing style. This ever-growing
tome should function as your "go-to" reference for each
and every email marketing campaign.
* Seek out the most popular word spellings and uses
Do a simple search on Google to see which spelling of a
word brings up the most links. For instance, if you're
not sure whether to use the word "email" or "e-mail" in
your campaigns, you'll find that even though e-mail is
the proper spelling, far more sites ? and people ? have
adopted the word email. Don't forget to research
industry terms as well. For example, through the years,
we've gone from air hostess to stewardess to flight
attendant. Investigate proper terminology for goods and
services and use them in your email or newsletter copy.
* Create boilerplate copy and use it for each and every
campaign
Things like your contact information, a description of
what your business does, or a quickie version of your
company's philosophy should all be made into a
boilerplate paragraph or sentence that's used every
single time. Create and save a file containing this
boilerplate info. For example, instead of retyping in
your contact info each time, possibly using varying
phone number formats, just copy the file from your
boilerplate reference book and paste it into your
layout. Even better, make it a part of your template.
* Be conscious of cross-cultural spellings and phrases
In the United States, we love the letter "z". We like
the word "categorize" rather than the U.K. fave, "categorise".
If you have a multi-cultural staff that works on your
email copy, and they tend to use their own native
spellings, be extra careful that you stick to one style.
The same goes for common sayings. Certain word uses,
phrases and sayings simply do not cross borders. Think
about who you're writing for when you create your email
copy and edit it accordingly.
* Create a writing style - and stick with it
Whether your writing style is ultra-formal or witty,
stick with the same "voice" when you craft all of your
email marketing campaigns. The most recognizable email
campaigns follow the same writing style in every single
issue. If you stray from your formula, cracking jokes
when you usually follow a serious, ultra-professional
style, you will not only confuse your customers, but
change the way they look at your business. You want your
customers to immediately recognize your emails. If you
constantly skip around from writing style to writing
style, you'll lose that immediate recognition.
About The Author: Jennifer Perez is the PR and Marketing
Director for Benchmark Email, a leading Web and
permission-based email marketing
http://www.benchmarkemail.com service.
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===========================
BUSINESS COACH OF THE DAY
===========================
Breakthrough To A Wealth
Building Mentality!
By Lena Sanchez
©
Having a wealth mentality will comes about once you Determine
what it is! Most millionaires were not born natural
entrepreneurs. They cultivated it, some from childhood but some
didn't gain it until their 50's & 60's.
Here are some fallacies about being a millionaire that I have
gained from observing and living life!
# 1 Myth: Millionaires work 10 times as hard as the ordinary man
in the street. In the beginning some do but not forever. Once
they have achieved their success it can be a coast if they
choose.
#2 myth, "Millionaires are more intelligent and better educated
than you and me." What a crock! The largest
millionaire/billionaire group are dropouts from college or high
school. They simply had a dream along with tenacity and followed
it until they succeeded!
#3 myth, "Honest people don't get rich." Honesty is a
prerequisite for becoming a millionaire and keeping it.
Dishonesty will lose it eventually and those has-been's learned
the hard way!
#4 myth, "You need money to make money." Most
millionaire/billionaires went bankrupt or failed at several
venues before finding the right niche for them!
#5 myth, "They had a backup plan if it didn't work." Wrong,
most had an idea and followed it but then branched out into
several venues and money comes from several areas! Called
diversifying!
Diversify or Not diversify?
You don't have to have Einstein as your best friend to know
that if you want to be successful on the Net you must have
products that are top sellers, unless you have all the money
you want and are doing it for fun!
Sure you can get by with selling one item on the Internet, but
you better be the greatest sales person that ever lived.
Diversity does not mean having every associate program or every
single product in the world but a few choice ones that have
proven to be top sellers or fill a unique need.
So if you truly want to succeed find those items that are
proven top sellers and go to work selling them but you can also
diversify with whatever your love or passion - be it herbs,
candles, real estate, mortgages or soap. Killing two birds with
one stone, so to speak! Have your love and top selling business
as well!
The studies over the last eight years on the top selling
products online as Internet related products. Be it domain
names and hosting, Ecommerce business packages, software
relating to Internet businesses and information on profiting
with Internet businesses. If you can get into those things, go
for it and build fast!
The millionaires have found those steps to be where they wanted
to be and worked them!
So if you want the ability to be successful, it will take the
right product, honesty, hard work and generosity. Helping
others get what they want will get you where you want to be!
Now go out and build your business as big or as small as you
want!
Lena
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submitted with highlight for saleability added by editor... We have accepted all advertisements in good faith, but the advertisers are completely responsible for the content and accuracy of their advertisements. We do not
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we accept no
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