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Published Tuesday & Thursday
Lena Sanchez - Editor
Click Here To Email
Lena
928-636-9425
Thursday September 6, 2007
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Free Information on building a home business with mentors
that have already been there and is doing it...Since I tend
to have a longer newsletter I'm told this is an ezine, so
call it what you will; newsletter or ezine?
Watch For A Natural Environmental Facts
Health edition on Sun., Wed, Friday
with alternatives to traditional medicine and pros and cons
for traditional and natural... Then comes Monday's Ask Lena Health Q &
A! Answering questions presented by subscribers with
natural healthy alternatives.
Your Home Business Coach Ezine is available by subscription only. We
do not make its subscriber list available to
third parties. All subscribe and unsubscribe information
can be found at the end of this issue. Our Mission is to help you grow
your Home
Business and educate you to Healthy Alternative lifestyle
and treating! Without health
your business cannot grow!
Archives
============================
=> IN THIS ISSUE!
============================
<> Editors' Remarks
<> Motivational Thought!
<> Spotlight of the Day
<> Paid Ads Week/Month
<> Business Tip
<> Advertising Links
<> Business Coach of the Day
<> Change Your Life Information
================
EDITORS' REMARKS
================
Greetings and thank you for being an
optin subscriber.
Advertising Options Click Here
Dead computers make for a problem
but things are getting simpler, or maybe it's just that after
doing something it seems simpler? About to settle into a
routine again and that makes life so much easier in every
area... Of course I won't have my new desktop for a while as my
son is building it in his spare time... Today's coaches have
some more good info to help you build your home business! Use
what works for you as not everyone can do things alike and I'm
aware of that but the information is here if you need it!
Do what you must to be successful as
long as it's honest, something you enjoy and doesn't hurt
anyone.
Lena
Reminder:
Don't Pass On Misinformation. to others. Find
out if it's real first at
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Does a website sound too weird to be true?
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======================
MOTIVATIONAL THOUGHT
======================
Life
is gloriously difficult. The universe is wonderfully
complex.
Every new discovery opens the door for even more
discoveries. Every challenge you work through enables you to
move on to even greater and more fulfilling challenges.
Instead of fighting against the difficulty, celebrate it.
Embrace the challenges and you'll find profound value in
them.
Instead of being frustrated and confused by the complexity,
dive in and experience its richness. Though you'll never
understand it all, you can always understand more.
Circumstances change from moment to moment, and life is
continually renewed. Though changes can often be painful, a
life with no change at all would be unbearably empty.
With its many ups and downs and twists and turns, life is
happening all around you. Remember how truly fortunate you
are, take it all in, and make your own special greatness.
~ Ralph Marston
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==========================
BUSINESS TIP
==========================
Tips To Increase Landing Page Conversions
By Shonda Miles
To establish a niche for yourself in the business of
internet marketing, there are two prime things required
to be done. The first and foremost task is to attract
traffic and the second is to gain maximum business from
the traffic.
This is what draws the line of demarcation between the
winners and the losers. People who had the caliber
succeeded in fulfilling the above mentioned requirements
of setting the foothold in the industry. While the other
people kept scratching their heads and did nothing.
The process of converting the landing page also known as
the webpage traffic into cash is known as web
conversion. The higher the rate of landing page
conversion, the greater will be the volume of business.
There are numerous e-books that provide a step by step
guide on how to increase the traffic but very few books
teach as to how to enhance the rate of conversion of the
web pages into cash.
Tips on How to Increase the Landing Page Conversion Rate
*Lay emphasis on the benefits of buying the product
rather than focusing on its features. This will help a
great deal in enhancing the total volume of sales. Once
you succeed in convincing your visitors that they are
likely to derive huge benefits on buying your product,
you are likely to earn a larger amount of business.
*Decide on the Unique Selling proposition of your
product. It is very essential to have a USP for selling
the product especially online. Without a USP, there will
be nothing special about your website. You'll be one
amongst the other web pages listed on the search engine.
It is basically the USP that sets you apart from others
and enables you to stand out above all others.
*The headline has to be very catchy so that it succeeds
in captivating the internet users who are usually in a
hurry. Unless and until you write something appealing,
why would someone click on your link? The attention
grabbing titles go a long way in increasing the amount
of traffic and converting them into sales. Also, pay
attention to the content. Quality content helps the
website to get a high ranking and pave way for
augmenting the landing page conversions.
*Include subheads in your webpage that provide a short
summary. The subheadings enable the internet users to
have a glimpse of the main topics that are covered in
the article. It helps them decide as to whether it is
worth spending time in reading the article or not.
*Write a good post script with special emphasis on the
benefits. It must contain a comprehensive summary of
your sales message. Most of the readers are in the habit
of going through the post script after having glanced at
the heading, subheadings and the page content.
*To give a boost to the sales, make a bonanza offer in
which the customers will get something free on buying
your product. Include the bonus that can actually
complement your main product.
Follow these tips and see the amazing difference in your
landing page conversions.
About The Author: Shonda Miles is a small business coach
and consultant of
http://www.gottatakeaction.com Her main focus is to
help her clients increase their business income. She has
more than 6 years marketing experience. To contact
Shonda Miles regarding speaking engagements, or for more
"Hot Marketing Tips" newsletter send an email to
honda@gottatakeaction.com.
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===========================
BUSINESS COACH OF THE DAY
===========================
How To
Make Solo Ads Worthy Of Your Investment
By N. Robbins
Sometimes, advertising can be quite expensive. Though it is
true that in the Internet, there are a lot of marketing
channels you could avail of for free, often, you'd be
competing with countless ventures in the said venues. This
would result in difficulties with regards to having your
business message stand out among the rest.
Hence, quite a number of Internet marketers have tried paid
options. One of these is paid solo ads in electronic
magazines, or eZines. It is widely believed that having a
certain space in a popularly distributed eZine would be a
very effective way of sending out your business message.
Let's analyze further.
The Power Of Ezines
People subscribe to eZines because they want to avail of the
information that would be shared by the said publication.
Basically, they DECIDE to receive the eZine issues. This
points to a desire on their part to be able to read about
the subject catered to by the said eZine. This is why an
eZine's subscriber base is usually called an opt-in list,
because users opted to subscribe to the service.
How could this benefit you?
Well, since eZines have a dedicated base of subscribers,
you're sure to tap into a highly targeted market. Often, the
failure of most marketing strategies is that they target a
general market. The people who would receive their business
message may not necessarily have the minutest interest on
their products.
With eZines, you're sure to have a subscriber base that
would be perfect targets for your marketing campaign? And
why not? They, after all, are subscribed to the eZine
because they are involved with its subject. There is no
reason why they won't show the same fascination your what
you will advertise.
Choosing The Right Ezine For Your Solo Ad
There is one rule in choosing the right eZine for your solo
ad:
it's not the number of subscribers that matter, it's how
responsive they will be. You may find more success with an
eZine that has 5,000 readers rather than one with 100,000
subscribers. Ezines with a smaller subscriber base usually
mean a more focused audience. These are subscribers who
opted for the service because they really want to, not
because they were swayed by a sweeping promotional campaign
that would reward them with a freebie in exchange for their
subscription.
To know whether a particular eZine is responsive enough or
your needs, ask the editor the following questions:
* What is the average number of subscribers that decide to
make some purchases per offer, vis a vis the total number of
subscribers the eZine has?
* What is the conversion rate exhibited in the mailing list,
per offer?
* How many repeat advertisements has the editor gathered in
the past months?
Writing Your Solo Ad
Once you have chosen the eZine that you know would serve you
well, it's time to write your solo ad. Keep in mind the
guidelines below in composing your promotional piece.
* Decide on a format. Should it be a straight advertisement
or an article that would promote your business? I would
recommend the latter.
* Craft an attention getting headline. The headline is your
chance to capture the interests of your readers. This should
be fascinating enough to compel them to read the entirety of
your piece.
* Your ad is not a sales page. It would serve you well to
treat your ad as a means of capturing leads for future
offers instead of directly selling your readers a particular
product. People would want to read an informative piece,
and they generally dislike being told what to do. Suggest
your business if they have relevant needs in the future,
instead.
* Make your ad concise. It doesn't have to be long. The
longer your ad, the harder it will be to sustain your
readers' interest. Go straight to the point.
* Enumerate the benefits. This should be the focus of your
ad. What's in it for them? Why should they choose your
business? Why should they spend their hard earned money for
what you are offering, and what you will offer in the
future?
* Impress upon them a sense of urgency. This would be what
people label as a call to action. Tell them why they should
act as quickly as they could. For this purpose, you could
afford them a discount or free bonuses if they would decide
to buy your goods within a stated period of time.
These guidelines would assure that you will be investing on
a solo ad that would be worthy of the money your will spend.
About The Author: Nial Robbins owns the work at home
directory website located at:
http://www.NDR-HomeBiz.com Come by and visit us today!
Also, be sure to check out our "top pick" work at home
opportunity at:
http://www.NDR-HomeBiz.com/pips.html
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Your Life Information Found Below!
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The Editor holds no responsibility for
URL's being correct or incorrect. Ads are simply copied and pasted as
submitted with highlight for saleability added by editor... We have accepted all advertisements in good faith, but the advertisers are completely responsible for the content and accuracy of their advertisements. We do not
recommend one over another nor do we give any warranties and
we accept no
responsibility in regards to the ad content below. Neither the editor
nor publisher is associated with the following
advertisers so we suggest that you exercise due diligence!
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