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Published Tuesday & Thursday
Lena Sanchez - Editor
Click Here To Email
Lena
928-636-9425
Thursday September 13, 2007
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Free Information on building a home business with mentors
that have already been there and is doing it...Since I tend
to have a longer newsletter I'm told this is an ezine. Newsletter or ezine,
you decide?
Watch For A Natural Environmental Facts
Health edition on Sun., Wed, Friday
with alternatives to traditional medicine and pros and cons
for traditional and natural... Then comes Monday's Ask Lena Health Q &
A! Answering questions presented by subscribers with
natural healthy alternatives.
Your Home Business Coach Ezine is available by subscription only. We
do not make its subscriber list available to
third parties. All subscribe and unsubscribe information
can be found at the end of this issue. Our Mission is to help you grow
your Home
Business and educate you to Healthy Alternative lifestyle
and treating! Without health
your business cannot grow!
Archives
============================
=> IN THIS ISSUE!
============================
<> Editors' Remarks
<> Motivational Thought!
<> Spotlight of the Day
<> Paid Ads Week/Month
<> Business Tip
<> Advertising Links
<> Business Coach of the Day
<> Change Your Life Information
================
EDITORS' REMARKS
================
Greetings and thank you for being an
optin subscriber.
Advertising Options Click Here
I'm told that business in some areas is very slow right now but if you have your
advertising moving for the holidays it will pick up shortly. Don't
despair simply make use of your abilities and learn as much as
possible to get where you want to go. Our coaches are here with
information that may or may not be what you need but if you keep
reading weekly you will find your need...
Do what you must to be successful as
long as it's honest, something you enjoy and doesn't hurt
anyone.
Lena
Reminder:
Don't Pass On Misinformation. to others. Find
out if it's real first at
hoaxbusters
Does a website sound too weird to be true?
Find out if it is
Click
Here
======================
MOTIVATIONAL THOUGHT
======================
There
will be days so dreadful that you may regret ever getting
out of bed, and there will be days so beautiful that you'll
wish they would never end. You can make something good and
valuable out of all of them.
Some people you meet will make you instantly feel that
you've known them for years. Others you meet may make you
want to get as far away from them as quickly as you can.
All kinds of people are equally worthy of your kindness,
respect and consideration, and have their own valuable gifts
to offer. Remind yourself often of that.
There will be stretches of time when you'll feel you can't
get anything right, and there will be periods when
everything you touch seems to turn to gold. Don't allow
either extreme to get the best of you or to compromise your
precious integrity.
You'll experience times of boundless joy, and moments of
overwhelming frustration. You'll discover places of
extraordinary beauty, and regions of terrifying ugliness.
Through it all, remember that whatever you may encounter is
virtually insignificant when compared with what you choose
to do with it. Always choose the best response, no matter
what comes your way, and each day you'll rise a little
higher than you were the day before.
~ Ralph Marston
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BUSINESS TIP
==========================
List Building: Should You Use
Co-Registration, And Why?
By Tellman H. Knudson
Don't think of co-registration as "buying leads." That's
a completely different ball park. Whereas a
co-registration list is built with people who have
chosen to be on your list, leads are just a list of
strangers that haven't made that choice at all.
Co-registration is much more in tune with the spam laws
in effect today.
Co-reg is a great list building tool, and can build your
list very quickly. You should definitely be looking at
co-reg, if you're a new Internet marketer. The way it
works is that you pay the co-registration service to
advertise your offer, which can be an ezine, a
newsletter, an autoresponder series, etc., along with
the offers of several other businesses. Beside each of
these offers is a check box, where people can choose or
not choose the offers that are presented.
There are a couple of things you should consider when it
comes to co-reg. One of them is whether or not to have
the check box filled in when your offer is presented.
There are two ways to look at that. If the box is
filled, people won't miss signing up for your offer when
they sign up for other offers. Plus, they can always
decide to un-check the box. If the box isn't filled in,
they may not fill it in, unless they're very interested
in joining your list. This will be a very targeted
customer, but your list will grow a lot more slowly.
The second consideration is whether you want your
subscribers to be double or single opted in. That means
the difference between their receiving a confirmation
message from your autoresponder or not. If they double
opt-in, they're confirming that they want to be part of
your list and you're protecting yourself in case of any
spam complaints that might arise. On the other hand,
single optin is much, much faster.
That means the quickest way to be list building is via
single optin with the check box filled in. But is it the
best list building option for you? You'll have to decide
that.
The biggest issue with co-registration is training the
people on your list to respond. They don't really know
who you are or much about you. You need to make them
friends.
Mail out to them at least once or twice a week, and give
them information. Let them in on free offers or products
that you've found helpful to you. And make them your
friends. They'll be much more likely to buy a product
you recommend to them, if they like and trust you.
Co-registration list building rocks. It's a great way to
build your list quickly. Just decide how you want to get
your leads, and then, train them to be responsive. Just
don't be afraid to try it out. If you still don't
understand, get more information, but just realize that
it's a very, very quick way to be list building and
then, making money online.
About The Author: Tellman Knudson is CEO of
http://OvercomeEverything.com and a master of list
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===========================
BUSINESS COACH OF THE DAY
===========================
Three
Hot Business Website Trends
©
Jim Edwards - All Rights reserved
The things I did ten years ago on the Internet now belong in
the Dark Ages.
Things I did five years ago seem quaint and so 2002, like my
dad's scanner (though he considers himself cutting edge with
his old 20th century photos). Even things I did last year
seem out of date now.
I always stay on the edge wondering what will come out next
to shake up things that work so well right now. Even basic
websites can't remain immune from the ever-changing world of
the Internet.
The first trend I see for websites involves "video-only"
landing pages. I don't mean web "infomercials" either. I
mean a landing page where the whole emphasis of the page
focuses on the video as the star of the show.
It uses the same classic direct response advertising methods
as a conventional "mini-site" to grab people. A video
landing page uses a headline to grab attention combined with
bullets to build further interest. It then uses a call to
action in the video and on the web page to entice people to
take further action.
Now don't fall into the trap of thinking that with video you
don't need to worry about length. A twenty minute video
would probably kill your sales. You want a 3-5 minute video
to fit in with what you offer on your website.
When properly scripted, the amount of content and sales
information you can cram into even 3 minutes would amaze
you.
The next trend started happening because of the Google
"Slap!" Google divides their search page into two sections,
a free side on the left and a paid advertising side on the
right. A conflict develops when people go online to find
content meet up with smart marketers want to develop leads
from their paid ads on Google.
Google started getting complaints about forced opt-in pages
and "sales pitch" websites and decided to "slap" those
advertisers which don't look like "real" (corporate)
websites.
If you want to buy ads on Google and avoid the "slap", you
must set up your site with what I call "stealth" content or,
for lack of a better word, non-obvious content. You can use
content from places like Wikipedia.com, the public domain,
and even your existing content. The key to success is to
make sure that your website navigation remains somewhat
inaccessible and not distracting (usually at the bottom of
the page).
Bottom Line: You want Google's content robot to come look at
your site and see that you do offer content, but when your
prospects visit the page they only see your sales message
and must hunt for anything extra.
The third hot trend uses mini-site sales letters and blogs
together for a double whammy effect in your marketing.
Let's say you launch a new product.
First, you use a blog to build interest towards the launch
day with videos, articles and relevant information. You use
the blog to create a dialogue, which builds over a fairly
short period of time.
Next, you launch a mini-site that works as your 24/7 sales
person to whom your blog refers people who want to find out
more specifics on your product. Together your blog and
mini-site keep prospects engaged and then sell them when
they get into the buying mood.
As with any trend, these will change and adapt over time.
But from my direct, day-to-day business experience online,
smart online marketers - regardless of your business - will
take heed of these trends and apply them to your online
business right now.
Jim Edwards is a syndicated newspaper columnist and the
creator of an amazing course that will teach you step-by-
step and click-by-click how to finally create your own
money-making mini-sites?
http://tinyurl.com/33zel
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