Published Tuesday &
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Special! editor@envirodocs.com
928-636-9425 Tuesday September 14, 2004 ````````````````````````````````````````````````````
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The
Mission of
this Ezine is to help you grow
in business and in health!
============================
=> IN THIS ISSUE!
============================
<> Editors' Remarks
<>Motivational Thought!
<> Spotlight of the Day
<> Spotlighting a product/service/person
<> Business Tip
<> Business Coach of the Day
<> Change Your Life Information
Greetings! I do hope your week has
begun well and will continue to be
smooth. Life isn't smooth nor is having
a Home Business. I know, I've done it
for so many years that rocky waves seem
to be the normal part of business. Never
give up and don't let discouragement
last for more than five minutes then get
on with your life!
Hopefully this ezine succeeds at helping
you learn about business and yourself.
Do what you must to succeed today. As
long as it's honest, fulfilling, doesn't
cause anyone else pain or discomfort and
worthwhile!
========================== BUSINESS TIP
==========================
How To Make The Most
Out of a Business Networking Event
You're not alone. Most people are
uncomfortable walking into a roomful of
strangers. But networking at business
events can help you grow your business,
as well as allow you to do hands-on
marketing research. Learning to mingle
and to follow-up with business
networking contacts is crucial to your
self-employment success. The following
techniques will assist you in connecting
effectively with others.
Before the Event
Come prepared to network by bringing
business cards, a pen and a small
notebook. Make sure you eat before you
go. If it's a cocktail party, or finger
foods are being served during the
networking portion of the meeting, it's
better to carry only a drink, instead of
trying to juggle a plate of food.
Know your goals: What is your purpose
for attending this particular event? To
meet certain people? To find
prospective customers? To find a
resource you need? Meet a new friend?
Nurture existing relationships? Bring 20
business cards and promise yourself you
won't leave until you've given out all
the cards. Ask for other people's cards
if you sincerely want to keep in touch
with them. Not everyone you meet
will be a good resource.
Ask the event host about dress code.
Some events are Business Formal and
people will be wearing business suites.
Some events are Business Casual and
there will be a mix of more
relaxed styles. By knowing in advance
what to expect, you maximize the
feeling of being part of the group.
At the Event
First, arrive early. Get there early
when the group is small and manageable.
Enter the room with a smile. Even if
you feel nervous, "act as if." If you
have a smile on your face, you will be
perceived as approachable, enthusiastic,
and friendly. (And you'll feel a whole
lot better, too!) Make sure you
mingle. Do not isolate yourself with
only your friends or colleagues you
know. Move around. Spend no more than
5-6 minutes talking with any one person.
Ask your host to introduce you to people
that you want to meet, or to get you
started in a group where you know no
one. If they have a Greeting Committee
or Ambassadors, find out who they are
and ask for help with introductions.
Reach out to people standing by
themselves, introduce people to each
other. (As a side note, if you are part
of a group or association that does not
have a Greeting Committee, offer to
become a one-person Greeting Committee.
It gives you the perfect excuse to
introduce yourself to everyone who walks
in the door!)
When you meet a person, shake hands, and
repeat their name. This not only helps
you remember it, but it shows that
you're making an effort to hear the name
properly. Wear a nametag that is easy
to read and is descriptive of you. Wear
it on your right shoulder so that people
can easily see it when they shake your
hand. Create, practice and use a
description of yourself and your work
that can be said in 30 seconds or less.
Know how to describe your work in one or
two sentences.
(This is commonly known as an Elevator
Speech because it reflects what you can
say in the time it takes to get from the
ground floor to the top floor in an
elevator.)
Listen more than you talk. Remember that
there is nothing more flattering than
someone who listens carefully and shows
sincere interest in other people. Ask
questions and listen to the
responses so that you begin to
understand the person. This also helps
you to identify who might be a potential
client for your own products and
services. Take notes to help you
remember what people have said. When
you get back to the office, put all this
information into your contact management
software.
After The Event
Once you have someone's business card,
make sure you follow up with them within
24 hours of the event. If there's an
obvious win-win connection with someone
you've met at an event, call them up and
invite them to lunch to explore the
connection further. When you write the
networking event into your calendar,
also add one or two hours the following
day into your calendar for follow-up so
that you know you have time to
complete the task.
When you look upon networking events and
business functions as an opportunity to
meet new people, do some market
research, and find potential clients, it
can become a joy instead of a chore.
Going in with a game plan makes you feel
like you can really make the most of the
event.
Karyn Greenstreet is a self-employment
expert and small business coach. She
shares tips, techniques and strategies
with self-employed people to maintain
motivation, stay focused, prioritize
tasks, and increase revenue and
profits. Visit her website at
www.PassionForBusiness.com
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=========================== BUSINESS COACH
OF THE DAY
===========================
MOVE BEYOND FAILURE
It's said, "If at first you don't
succeed, give up; failure may be your
thing."
I love the humor, but I don't believe
the sentiment for a moment! Everyone
fails. And sometimes in a big way! But
it's also true that courage,
persistence, faith, and self-confidence
can build a mansion on the rubble left
by our greatest failures.
You don't have to follow American
football to appreciate that, in 1955,
Johnny Unitas failed his first
qualifying test to play football with
the Pittsburgh Steelers. Once on the
team, he fumbled three times during his
first regular-season game as
quarterback. Each of those fumbles, as
well as an interception he threw that
game, resulted in a touchdown for the
other team. But just fifteen years
later, in the 1970 commemoration of the
fiftieth anniversary of the National
Football League, Johnny Unitas was
selected as the greatest quarterback of
all time, and the same year the
Associated Press named him the
outstanding professional football player
of the decade.
What happened? He didn't give in to
failure. He made a decision to move on
after each defeat. After all, every
disappointment presents us with two
options: to move on or to quit. And how
you decide, in the long run, means
everything.
__________
Steve Goodier
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is a professional speaker, consultant
and author of numerous books. Visit his
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