Your Home Business Coach Ezine 


Lena Sanchez

Editor & Publisher

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Published Tuesday & Thursday
Lena Sanchez - Editor
Click Here To Email Lena 
928-636-9425
Thursday October 11
, 2007

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Free Information on building a home business with mentors that have already been there and is doing it...Since I tend to have a longer newsletter I'm told this is an ezine. Newsletter or ezine, you decide?
Watch For A Natural Environmental Facts Health edition on Sun., Wed, Friday with alternatives to traditional medicine and pros and cons for traditional and natural... Then comes Monday's Ask Lena Health Q & A! Answering questions presented by subscribers with natural healthy alternatives.


Your Home Business Coach Ezine is available by subscription only. We do not make its subscriber list available to third parties. All subscribe and unsubscribe information can be found at the end of this issue. Our Mission is to help you grow your Home Business and educate you to Healthy Alternative lifestyle and treating! Without health your business cannot grow!  Archives



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=> IN THIS ISSUE!
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<> Editors' Remarks
<> Motivational Thought!
<> Spotlight of the Day
<> Paid Ads Week/Month
<> Business Tip
<> Advertising Links
<> Business Coach of the Day
<> Change Your Life Information

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EDITORS' REMARKS
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Greetings and thank you for being an optin subscriber. Advertising Options Click Here

These days things change faster than you can blink. A strange phenomenon has occurred here in our part of the world. Fruit trees are in bloom again? It's fall yet nature is so confused it thinks it's spring but shortly will find a nasty truth when a freeze will again kill the blossoms, just as it did in the spring? Business is like that! Change occurs fast and unpredictably so if you aren't on top of change, but we can prepare for those types of changes. Unlike us, our poor trees haven't a chance to prepare for their surprise... Our coaches provide you with information in each issue that can help you maximize your risks and increase your chance of success and escape as many surprises as possible. Glean and use what works for you!

Do what you must to be successful as long as it's honest, something you enjoy and doesn't hurt anyone. 
Lena


Reminder:

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MOTIVATIONAL THOUGHT
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"Action will remove the doubts that theory cannot solve."

~ Tehyi Hsieh


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SHOWCASE SPOTLIGHT
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BUSINESS TIP
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A Summary Of Some Cost Effective Marketing Strategies For Your Website
By S. Gandy

Starting a successful website in today's fast-paced internet world can be intimidating to say the least. Not only are you dealing with the stresses of having to design your site for content and relevance, you're also worrying about how you're going to get all this valuable information to your customers. As I am dealing with these very issues as I type, I wanted to share some of the information I have accumulated to help you in the beginning stages of your website development.

There are many strategies for marketing your website business. Some cost money and others cost time. Which is more valuable to you? Most might say time but, if they're anything like me, they waste more time watching television or playing video games everyday than a lot of successful internet business marketers spend promoting their websites. With that said, I'd like to focus on the efforts that cost little to no money and basically only cost you a little time and effort.

Articles - Writing articles is a great way to promote your home based business or website. All you have to do is pick something that's relevant to your site and talk about it. How hard could that be? Article writing can be a major plus to your online business because you can submit them to directories all over the internet and have virtually an  unlimited audience. These viewers read all your wonderful information and instantly have a mental picture of what your website has to offer. Plus, having articles published also establishes links back to your website which can increase your page rank in search engines such as Google
and Yahoo. It's hard to put a price on that.

Linking - Establishing links back to your website business is a must do item. There are many link directories that are willing to place a link to your site. Some will place one-way links to your page (where the directory links to you but you don't link back to them) and others will require that you provide a reciprocal link back to their directory. Either way, having links back to you will be one of the best ways to start building that elusive page rank that all webmasters dream about. You could simply do a search on Google? for link directories and sift out the sites that charge money. In addition to directories, you could also exchange links with other websites that offer products that are similar to yours. Most of the sites that you contact will be willing to exchange links with you because it also helps them expand on their incoming links.

Forums - The last thing I wanted to mention is forums. Joining forums can be very insightful for the dos and don'ts for promoting your website. If you pick a forum that deals with your market then you will have a wide variety of information at your fingertips that it may have taken your competitors months or even years to find it just didn't work. You can take advice, ask questions and also build a reputation as a knowledgeable resource for your online community. A lot of forums allow you to place a link back to your business in your post signature providing even more exposure for you. Not to mention, many of the members in the forum would be the exact type of partners you would want to link back to your site.

These are just a few of the many ways that you can market your internet business. Writing articles, linking to directories and other partners and participating in forums are all cost effective ways to build your exposure. With your only loss being time and a little sweat, I think you'll manage just fine. Thanks for reading my article and I hoped  you enjoyed it.

About The Author: Stephen Gandy is the owner of GandyHomeBiz.com. To find out more information about this topic, please visit us at:  http://www.GandyHomeBiz.com

 


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BUSINESS COACH OF THE DAY
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Internet Marketing: The Double Whammy
By Tellman H. Knudson


Internet marketing is full of great ways to advertise your website, and many of them are free. But the thing is... Internet marketing people overlook one way that can be very, very powerful, especially if you take it to the next level. What am I talking about? Ezine advertising.

Probably the very first thing you think of when you hear "ezine" is paid advertising, and that's a really great way to get traffic and sales. Ezines are niche oriented, so your audience is highly targeted and the traffic is bound to convert. Just be sure to write a great headline. In fact, write 10. Choose the best of them and polish and tweak them, until they're killer or they won't pull people into your ad.

When you write the body of your ad, it will probably be only 2 to 3 sentences long, but follow the ezine's guidelines. Here's what to do... Give people incomplete information, as Jimmy D. Brown suggests. Make them curious so that they go to your website for more information.

Be careful when choosing the ezine, too. Check each one you plan to advertise in out and see if it's going to be right for your ad, and also notice where the ads are placed. If they're at the bottom of the page, forget it. The best place is "above the fold," which is on the page before the reader has to scroll down, be it web page or email. The best place is in the upper left-hand corner of the page, which is where most people's eyeballs land first. Don't use an ezine where your ad is smashed in with a bunch of other ads or when it's going to appear at the bottom of the page, especially if it will sit in the lower right-hand corner. Your ad probably won't be seen by many people there.

To make this really powerful, also submit an article to the ezine, and if you can, do it at the same time, can you see how powerful that will be? Internet marketing is kind to non-writers. Just do your best. You don't have to be a grammar genius, but you should make sure everything is spelled properly. And don't trust the spell checker. They don't catch homonyms, for instance, like "to" and "too." It won't know if you hit the wrong key, either and typed "and" instead of "an."

You can really make the most of ezine advertising if you go to them with this two-pronged approach, and you'll get the biggest bang for your Internet marketing buck. You're already gaining "expert" status just by having the article placed, so when people see your ad, too, they'll take better notice, if you gave them some kick-butt info in your article. But it's the same with this as with any other Internet marketing advertising, test and track and see which ezines are the best for your particular Internet marketing business.

About The Author: Tellman Knudson is CEO of http://OvercomeEverything.com and a master of list building.  Get Your Free List Building CD and a month Free in Tellman's List Building Club Now at
http://listbuildingpower.net


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The Editor holds no responsibility for URL's being correct or incorrect. Ads are simply copied and pasted as submitted with highlight for saleability added by editor... We have accepted all advertisements in good faith, but the advertisers are completely responsible for the content and accuracy of their advertisements. We do not recommend one over another nor do we give any warranties and we accept no responsibility in regards to the ad content below. Neither the editor nor publisher is associated with the following advertisers so we suggest that you exercise due diligence! 
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We have accepted all advertisements in good faith, but the advertisers are completely responsible for the content and accuracy of their advertisements. We do not give any warranties and accept no responsibility for their honesty or integrity. 
The editor and publisher suggest that you exercise due diligence! 


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