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"Your Home Business Coaching Ezine"
Published Tuesday & Thursday
Lena Sanchez - Editor
Click Here To Email
Lena
928-636-9425
Tuesday October 17, 2006
````````````````````````````````````````````````````
Watch For A Natural Environmental Facts Sun., Wed, Friday
with Monday's Ask Lena Health Q &
A!
This Ezine is available by subscription only. Your
Home Business Coach does not make its list available to
third parties. All subscribe and unsubscribe information
can be found at the end of this issue. The Mission of this
Ezine is to help you grow in business and in health!
Archives
============================
=> IN THIS ISSUE!
============================
<> Editors' Remarks
<>Motivational Thought!
<> Spotlight of the Day
<> Paid Ads Week/Month
<> Business Tip
<> Advertising Links
<> Business Coach of the Day
<> Change Your Life Information
================
EDITORS' REMARKS
================
Greetings and thank you for being an
optin subscriber.
With the
feeling of winter in the air it's time to buckle down and
prepare for the upcoming holidays, not only business wise
but health wise. Prepare and succeed! Today's coaches has
some good information to help you along the way... Glean and
use where you need it...
Do what you must to be successful as
long as it's honest, something you enjoy and doesn't hurt
anyone.
Lena
Reminder:
Don't Pass On Misinformation. to others.
Get the real scoop first at
http://hoaxbusters.ciac.org/HBHoaxCategories.html
Does a website sound too weird to be true?
Find out if it is
Click
Here
======================
MOTIVATIONAL THOUGHT
======================
Most
customers have very busy lives and don't always remember
what they did and where. Put your logo bright and bold on
every one of your order forms. Make sure your name is
stamped onto your customer's memory at the time of the sale.
Some smart business people turn their order form into a
brochure. They include an ad and a full list of their
products and services.
~ DrNunley.com"
====================
SHOWCASE
SPOTLIGHT
=====================
Are You Teachable?
My son,
Vincent, is now 9 months old. Never
does a day go by that he fails to amaze
me with what he has learned. I rarely
miss a moment of him learning new things
because I am blessed to be able to work
from home. Me, my wife, and Vin just
got back from vacation in southern
California - quite a change from New
England! While out there, he learned
how to clap . . . doesn't sound like
much; however, for those of you with
children, I am sure you can understand
our excitement when he first figured it
out!
The reason I am telling you about this
is simple. My son learned how to clap
because he watched Mary and myself doing
it first. He knows nothing else but
what we teach him. He is a blank slate,
impressionable, and has no preconceived
notions oor prejudices about how to do
it. He just did what we did.
How does this relate to starting a home
business? When someone starts a
business they do so with all the
experiences their life has afforded them
- positive and negative. Problem is
that the influences get in the way which
can cause a new business to fail. I
guess its just human nature - you bring
your experiences with you.
I have found a tremendous opportunity
for anyone to be successful in their own
home business - but I hesitate to show
it to people unless I know that they are
TEACHABLE.
I am looking for people willing to put
past business experience aside - both
positive and negative.
- I want people that are
teachable.
- I want people that are
trainable.
- I need people with
determination.
Don't get me wrong - this is not a
difficult business. This is in a
Trillion dollar a year industry that
continues to grow - so there is more
than enough room for everyone to become
successful.
Its been said that success is an open
book test - meaning that everything you
need to become successful is right in
front of you. You need only to accept
it and apply it.
If you are willing to become a
student of success - go to :
www.WealthCreationLLC.com
This
business will provide everything you ask
it to. If you are looking for a part
time income or an executive level income
- all you need to do is apply what you
learn at the site and what I am able to
teach you. This business is very easy -
but not for lazy people. If you
are willing to learn and apply what you
learn you are well on your way to
success.
Begin your
quest for knowledge and success at :
www.WealthCreationLLC.com
$============================$
PAID WEEK/MONTH
SPOTLIGHTS
$============================$
Health Naturally
and Simple!
The Herbal Pharmacy To Health
==========================
BUSINESS TIP
==========================
Sales Speak
from Bob Vila
by BIG Mike McDaniel
Small Business Advertising Expert
With so many different programs, and reruns and
re-packaging of older programs, we can assume there are
few people on the planet who do not know about Bob Vila.
Starting with the original "This Ol' House" programs on
PBS in 1979, Bob Vila and his empire, have grown into a
major force in the Home Improvement Television genre.
The professional salesperson can learn a whole lot more
from Bob Vila than how to screet concrete or put mud on
the drywall.
Bob Vila is a study in brand awareness. Bob is the
brand. The challenge was getting people to recognize,
and ultimately respect Bob Vila, as THE home improvement
expert. Whatever he did before that first TV program is
inconsequential as is whether or not he can saw a board
of drive a nail (something he does very little of on his
show).
Bob Vila has become a household name. Brand awareness to
the highest degree. This didn't happen by accident, but
by clever design. The design element continues today,
every time you see him on the tube. How did he do it?
Simple, all he did was tell all the people on TV to call
him by name, over and over. A lot like subliminal
advertising. You don't realize you are getting the
message. A typical segment of any of his programs, past
or present, might go like this:
Bob: Today on our show, Fred Murtz is going to show us
how to cut a board with a handsaw. Welcome to our show
Fred.
Fred: Thanks, Bob, glad to be here.
Bob: You've been cutting boards for a long time
Fred: I sure have Bob. I got my first hand saw at age
seven, from my grandpa. I brought several saws to show
you, Bob.
Bob: Show us how to use that saw (pointing)
Fred: That is a crosscut saw, Bob. It is the mainstay in
most basic construction. Bob, this is the easiest of all
saws to use. You hold it like this, Bob. And when you
begin the movement up and down, you put your index
finger along the side here, can you see that, Bob?
That's how you cut straighter Bob, with that little
finger pointing the way. (and so on.) catching on?
Everyone Bob talks with uses his name repeatedly. If you
look at it apart from the program, you can see that
people don't really talk that way. Could all his guests
be instructed to use his name in every sentence
possible? Bob never uses their name after the
introduction until the end bit when he thanks the guest,
by name.
So who's name do we hear, hundreds of times in a
program? Bob Vila! It didn't take long for him to be
recognized as consummate hammer and nails guru. Better
yet, he doesn't do any of the work on his shows, he just
gets people to use his name while they do it all.
How does this relate to advertisins and sales you ask?
Easy, you can use the Bob Vila approach on your
customers. Use their name at every opportunity. Practice
until you can use it in every third sentence. It will
create an instant rapport. The more you can use the
customer's name, the more you can build trust and
confidence with that person.
Think about the many times you have watched Bob on TV
and not noticed how the guests use his name over and
over. The majority of people don't see it until someone
(like me in this article) points it out. Most folks
never see the hidden meaning there, or recognize the
unusual sentence structure. You can use name-infected
sentences in any conversation, to your advantage, every
time. They work, beautifully. And they never offend
("Hey, Fred, would you mind not using my name so much,
I'm sorta sensitive!").
The next time you talk with a customer, remember what
Bob Vila did and you, too, can be the most respected
person in your field.
©2006 BIG Mike McDaniel, Small Business Advertising
Expert, all rights reserved. BIG Mike is a Business
Consultant and Professional Speaker. His BIG Ideas Group
helps business grow with promotions, special reports,
mastermind groups, seminars and consulting. Subscribe to
"BIG Ideas for Small Business" Newsletter
http://BigIdeasGroup.com
****** Proven Fact Of Marketing!******
Takes a minimum of seven readings of an ad
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===========================
BUSINESS COACH OF THE DAY
===========================
Take Charge Of Your Time, Take
Charge Of Your Business - Budgeting Your Time To Be More
Successful
By Chris Malta & Robin Cowie
Running a One-Man Show
Transitioning from working in the corporate world to working
from home requires a lot of adjustments, but the biggest one
is probably organizing your time. Because, in a very real
sense, it is your time now. It’s not your boss’ time or the
companies’ timeyou answer to yourself. That’s a tremendous
amount of freedom, but it’s also a great deal of
responsibility.
You’re now in charge of every aspect of your business. It’s
your job to find your clients, as well as to deliver your
services to them. It’s your job to collect the money, pay
the bills and make the office run. You’re not only your
boss, you’re also your secretary, your marketing department,
your tech support, your accountant, and the list goes on.
Without a support staff backing you up, time-management
becomes critical to your business success.
5 Tips to Make the Most of Your Time
It’s imperative that you have a plan and that you follow
through with it:
1. Schedule your days, and stick to your schedule. Assign
certain times for certain activities and projects. If you
don't put yourself on a schedule, it’s very easy to find
yourself wandering aimlessly and waste the entire day
without really accomplishing anything. Or to forget some
important task until it’s too late.
2. Make a to-do list each day and be diligent about crossing
everything off. If you don't get something on today’s list
done, it should go right back to the top of tomorrow’s list.
Rosalind Resnick, founder of Axxess Business Centers
(http://ABCbizhelp.net), says, “That’s one very good way to
stay focused…otherwise 5 o’clock rolls around and it’s time
for dinner, and [you’ve] got nothing done.”
3. Set aside time to market yourself. Promoting your
business is essential, so schedule time for whatever it is
that you do to bring in new customers.
• Consider using the first hour of the day to make phone
calls to potential clients, send out emails, etc., before
you get busy with all your other business.
• Resnick recommends using lunch as an opportunity for
networking: “Everybody has to eat, so… have lunch with
either a client, or a potential client, or a consultant, or
professional services provider who could provide [you] with
leads to the client, at least three out of five days a
week.”
4. Have a place in your house designated for business
purposes only, whether it’s the spare room, the den, or the
basement. There'll never be a shortage of distractions when
you’re working from homethe kids, the fridge, the TV, even
the solitudeto pull your attention from the work at hand.
If possible, set up your office somewhere that has a door
you can close. Make sure your family understands that your
workspace is separate from your home space and when you are
“at work,” you’re unavailable for non-emergencies.
Just being good at what you do doesn’t guarantee you a
profitable home business. If you want to be successful,
you’re going to have to take control of your time. If you
discipline yourself and organize your time according to your
needs, you'll really put yourself in a position to achieve
your goals.
About The Author: Chris Malta and Robin Cowie of
WorldwideBrands.com are the Writers and Hosts of The
Entrepreneur Magazine EBiz and Product Sourcing Radio Shows.
http://www.worldwidebrands.com/EMRinfo for more FREE
eBiz info from Entrepreneur Magazine Radio! .
##################################
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