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Published Tuesday & Thursday
Lena Sanchez - Editor
Click Here To Email
Lena
928-636-9425
Thursday October 26, 2006
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Watch For A Natural Environmental Facts Sun., Wed, Friday
with Monday's Ask Lena Health Q &
A!
This Ezine is available by subscription only. Your
Home Business Coach does not make its list available to
third parties. All subscribe and unsubscribe information
can be found at the end of this issue. The Mission of this
Ezine is to help you grow in business and in health!
Archives
============================
=> IN THIS ISSUE!
============================
<> Editors' Remarks
<>Motivational Thought!
<> Spotlight of the Day
<> Paid Ads Week/Month
<> Business Tip
<> Advertising Links
<> Business Coach of the Day
<> Change Your Life Information
================
EDITORS' REMARKS
================
Greetings and thank you for being an
optin subscriber.
Today's coaches
are into some little known home business tips but ones you
may be able to use for your success... Glean and use!
Do what you must to be successful as
long as it's honest, something you enjoy and doesn't hurt
anyone.
Lena
Reminder:
Don't Pass On Misinformation. to others.
Get the real scoop first at
http://hoaxbusters.ciac.org/HBHoaxCategories.html
Does a website sound too weird to be true?
Find out if it is
Click
Here
======================
MOTIVATIONAL THOUGHT
======================
Is
having a lot of sales practical?
It's an old rule of marketing. If you have sales all the
time, soon customers will buy only when you're having a
sale. In effect, you'll be permanently forced to sell your
products or services at a discounted price. Be careful not
to step into the habitual sales trap.
~ DrNunley.com"
====================
SHOWCASE
SPOTLIGHT
=====================
$============================$
PAID WEEK/MONTH
SPOTLIGHTS
$============================$
Health Naturally
and Simple!
The Herbal Pharmacy To Health
==========================
BUSINESS TIP
==========================
What Does The
BACK of Your Biz Card Say?
by BIG Mike McDaniel Small Business Advertising Expert
Business cards with nothing on the back are wasted
opportunities to sell.
Use the back of your card to expand and reaffirm your
selling sentence (which should be prominent on the front
of your card).
If your Selling Sentence is "Where You Save 20% on Power
Tools Everyday", use the space on the back to list the
brands on sale every day. Another solid impression about
you and your business.
You can use the back of your card to explain the high
points of your business, quote happy customers or list
the products you offer. If you quote, be sure to get
permission. Implied permission is when you use a
sentence with quotes around it and no attribution.
No need to fill the back edge to edge, but put something
there that will work for you. Judicious use of white
space front and back is the mark of a professional. Ever
notice the isles in an expensive store are wider than
Wal-Mart?
Find a way to work your name into what you put on the
back. The back is an ad for you, a mobile marketing
piece. Without your name there, the close is lost. Don't
repeat anything else from the front, but be sure your
name is on both sides.
You can offer a quiz (or checklist) that will stimulate
thinking and prompt a call to you.
Some folks put valuable information on the back (police,
fire, hospital phone numbers, a calendar, or a football
schedule). Some cards use handy tips or conversion
tables or charts.
Turn the back of your card into a coupon. When they
redeem the coupon, give them another card.
Another clever idea is to print the back of the card
with enough space for you to give your prospect your
direct number or your private 800 number by hand writing
it in the space on the back.
"Here, let me give you my PRIVATE number" indicates in
not so subtle tones not everyone gets that number or you
would have printed it on there for all to see. The
chance of that card making it back to the prospect's
desk are 10 times better than a ho hum card.
If you use color on the front, the back can be done in
black and white. Information is usually presented in
black and white. Nice physiological touch, and less
expensive, too.
Dig out that pile of cards you have saved from meetings,
conventions and networking. Few utilize the back for
anything, let alone planned marketing.
You stand out from the crowd when your business card is
a professional marketing piece, both sides.
To learn more about how to make your business card the
most powerful tool in your marketing arsenal, visit
http://tinyurl.com/j6ol3
©2006 BIG Mike McDaniel, Small Business Advertising
Expert, all rights reserved. BIG Mike is a Business
Consultant and Professional Speaker. His BIG Ideas Group
helps business grow with promotions, special reports,
mastermind groups, seminars and consulting. Subscribe to
"BIG Ideas for Small Business" Newsletter
http://BigIdeasGroup.com
****** Proven Fact Of Marketing!******
Takes a minimum of seven readings of an ad
before the normal buyer will take advantage of your offer...GET THAT ADVANTAGE HERE!
Spotlight your product or service here 5 publishing days for $15
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===========================
BUSINESS COACH OF THE DAY
===========================
Virtual Staffing
For Your Small Business
By Chris Malta & Robin Cowie
What's a Virtual Assistant?
Virtual assistants are independent contractors or
entrepreneurs who provide administrative assistance to
multiple clients. Unlike regular assistants, they work out
of their homes rather than at your business׳ physical
location.
There are numerous advantages to using a virtual assistant:
۰ Location. If you work from home, you don't have to find a
place to put an employee.
۰ No Overhead. They provide their own office supplies, desk,
computer, software, and phone lines.
۰ No Benefits. They're not your employee, so you aren't
responsible for paying social security or income taxes,
holidays, insurance, vacation or sick pay.
۰ Lots of Flexibility. It's significantly easier to find a
virtual assistant who can work evening hours or
weekends-after all, they're working from home. And you can
give them more or less hours as your needs change.
There are virtual staffing companies that match virtual
assistants with small and home-based businesses who need
help running things.
How Do I Know What I'm Getting?
Gayle Buske is the president and CEO of
http://TeamDoubleClick.com, a highly reputed virtual
staffing agency. Her clients are often concerned about
hiring someone
without ever seeing their face. She reassures them that
because the agencies don't get to meet the people they send
to their clients-often they're in different states-their
hiring processes are a great deal more stringent. In fact
Buske admits, "We turn away about 70% of the people that we
interview." Those who make the grade go through a 9-part
interviewing process and then are trained and certified.
Virtual agencies try to match each client with an assistant
who is a good fit for their needs. They look at
qualifications, personality and work style, and hours of
availability-both number and times. Whatever your unique
requirements, they'll work to find someone who's a good fit.
Common Client Concerns
۰ How do I know that my assistant is actually working the
hours I'm paying them for?
To allow you to track their progress, many agencies have
their staff send daily reports of their activities. They may
say how many inbound calls they received, how many outbound
calls they made, how many appointments they set, what
documents they worked on, as well as how many hours they put
in for the day and their cumulative hours for the week. This
can help you stay on budget-if you see they've already
worked the total hours you planned to pay them for, you can
push back other projects until
next week.
۰ How hard is it to work with someone from a remote
location?
Buske points out, "There's so much technology now that
really facilitates working virtually. " She contends it's as
simple as hitting the speed dial instead of the intercom or
attaching files to an email rather than walking them to the
next room. Most of your communication will be via phone,
fax, and email. There are also online meeting programs (http://GoToMeeting.com)
that let you do demonstrations and presentations, such as
for training purposes.
And their skills run the gamut-everything from accounting to
marketing to graphic design. Whether you need someone to
answer incoming calls and do mailers or someone who can
manage your entire business when you're away, you can find
staff with all levels of skills.
About The Author: Chris Malta and Robin Cowie of
WorldwideBrands.com are the Writers and Hosts of The
Entrepreneur Magazine EBiz and Product Sourcing Radio Shows.
Click Here
http://www.worldwidebrands.com/EMRinfo for more FREE
eBiz info from Entrepreneur Magazine Radio!
.
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